Baby Milk & Infant Formula - Lithuania

  • Lithuania
  • Revenue in the Baby Milk & Infant Formula market amounts to US$10.47m in 2024. The market is expected to grow annually by 4.54% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$16,850m in 2024).
  • In relation to total population figures, per person revenues of US$3.89 are generated in 2024.
  • In the Baby Milk & Infant Formula market, volume is expected to amount to 0.36m kg by 2029. The Baby Milk & Infant Formula market is expected to show a volume growth of 1.5% in 2025.
  • The average volume per person in the Baby Milk & Infant Formula market is expected to amount to 0.1kg in 2024.

Key regions: South Korea, India, United Kingdom, United States, Japan

 
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Analyst Opinion

The Baby Milk & Infant Formula Market in Lithuania is facing negligible growth due to factors such as declining birth rates and increasing awareness about the benefits of breastfeeding. Despite this, the convenience offered by online shopping and the growing demand for organic options continue to drive the market forward.

Customer preferences:
In Lithuania, there has been a growing trend towards organic and natural baby milk and infant formula, as parents become more health-conscious and seek out products with fewer additives and preservatives. Additionally, there has been a rise in demand for plant-based alternatives, as more consumers opt for a vegan or vegetarian lifestyle. This shift in consumer preferences towards healthier and more sustainable options is likely to continue driving growth in the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market.

Trends in the market:
In Lithuania, there is a growing trend towards organic and natural baby milk and infant formula products, driven by increasing health consciousness among parents and concerns about the safety and quality of traditional formula options. This trend is expected to continue, with industry stakeholders investing in research and development to improve the nutritional value of these products and cater to the demand for healthier options. Additionally, there is a rise in e-commerce platforms offering a wide range of baby milk and infant formula products, providing convenience and accessibility to consumers. This shift towards healthier and more convenient options is expected to have a significant impact on the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market, shaping the industry landscape and consumer preferences.

Local special circumstances:
In Lithuania, the Baby Milk & Infant Formula Market of the Baby Food Market within The Food market is heavily influenced by the country's strict regulations on infant formula, which require all products to be approved by the State Food and Veterinary Service. Additionally, the country's geographic location and relatively small population create a competitive environment for international companies looking to enter the market. Cultural factors, such as the preference for organic and locally produced products, also shape consumer demand in Lithuania. These unique factors contribute to the dynamics of the Baby Milk & Infant Formula Market in Lithuania.

Underlying macroeconomic factors:
The Baby Milk & Infant Formula Market of the Baby Food Market within The Food market in Lithuania is affected by various macroeconomic factors. These include global economic trends, such as the rising demand for organic and natural baby food products, as well as national economic health and fiscal policies. Additionally, the increasing number of working mothers and their need for convenient and safe infant nutrition options also contribute to the growth of the market. Other relevant financial indicators, such as consumer spending patterns and disposable income, also play a role in shaping the performance of the market. Overall, the market is expected to continue growing due to these factors, as well as the country's stable economic climate and favorable regulatory environment for baby food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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