Fresh Meat - Lithuania

Lithuania

Highlights

Revenue in the Fresh Meat market amounts to US$1.15bn in 2024. The market is expected to grow annually by 4.69% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$425.30 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 128.80m kg by 2029. The Fresh Meat market is expected to show a volume growth of 2.5% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 43.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat market in Lithuania has been experiencing minimal growth, influenced by factors such as increasing consumer demand for healthier meat options, rising awareness about the benefits of fresh meat, and the convenience of online meat purchasing. Despite the overall slow growth, sub-markets like Beef & Veal and Pork are seeing slight increases due to a shift towards premium cuts and organic options. However, the market is also facing challenges such as rising production costs and competition from alternative protein sources.

Customer preferences: Consumers in Lithuania are becoming more health-conscious and are seeking locally sourced and organic fresh meat options. This shift towards sustainable and ethical consumption is driven by growing concerns over animal welfare and the environmental impact of traditional meat production. Additionally, there is a growing demand for convenience and variety in fresh meat products, leading to an increase in ready-to-cook and pre-marinated options. This trend is also influenced by the busy lifestyles of urban consumers and their desire for easy and quick meal solutions.

Trends in the market: In Lithuania, the Fresh Meat Market within the Meat Market is experiencing a rise in demand for organic and locally sourced meat products. This trend is driven by increasing consumer awareness and preference for sustainable and healthy food options. Additionally, there is a growing trend of online meat delivery services, providing convenience for consumers. These trends are significant as they reflect a shift towards more ethical and transparent consumption patterns. Industry stakeholders, such as meat producers and retailers, must adapt to these changing consumer preferences to remain competitive in the market. Furthermore, there are potential implications for the food industry as a whole, with a potential increase in demand for sustainable and locally sourced meat products.

Local special circumstances: In Lithuania, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's agricultural sector and traditional meat consumption habits. The demand for locally sourced, organic meat products is increasing, driven by the country's focus on sustainable farming and animal welfare standards. Additionally, strict regulations on food safety and labeling ensure high-quality products for consumers. These factors set Lithuania's Fresh Meat Market apart from other markets and contribute to its steady growth.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in Lithuania is influenced by macroeconomic factors such as consumer spending habits, economic stability, and trade policies. A strong economy and stable political climate contribute to higher consumer confidence and purchasing power, leading to increased demand for fresh meat products. Additionally, favorable trade policies and partnerships with other countries can impact the availability and pricing of imported meat products, further affecting the market. Changes in national economic health, such as inflation rates and GDP growth, can also impact consumer behavior and overall market performance.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.