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  4. Bread & Cereal Products

Pasta - Lithuania

Lithuania
  • Revenue in the Pasta market amounts to US$53.70m in 2024. The market is expected to grow annually by 6.13% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$28bn in 2024).
  • In relation to total population figures, per person revenues of US$19.94 are generated in 2024.
  • In the Pasta market, volume is expected to amount to 49.39m kg by 2029. The Pasta market is expected to show a volume growth of 2.7% in 2025.0.
  • The average volume per person in the Pasta market is expected to amount to 15.4kg in 2024.

Definition:

The Pasta market covers all types of food made from a mixture of flour and water that is formed into various shapes. This market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Pasta: Spaghetti, Linguine, Fettuccine, Capellini, Vermicelli, Penne, Farfalle, Fusilli, Rotini, Ravioli, Strozzapreti, Lentil pasta
  • Noodles: egg noodles, ramen noodles, Soba noodles, rice noodles, bean thread noodles, glass noodles, fideo noodles
  • Macaroni
  • Fresh and dried pasta

Out-Of-Scope

  • Filled or prepared pasta
  • Ready-to-eat meals containing stuffed pasta
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Demographics

Most recent update: Mar 2024

Sources: Statista Market Insights, Statista Consumer Insights Global

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Pasta Market in Lithuania has been experiencing minimal growth, influenced by factors such as changing consumer preferences, rising health consciousness, and the convenience of online food services. Despite slow growth, the market in Lithuania is expected to continue expanding in the coming years.

Customer preferences:
As consumers become more health-conscious, there has been a rise in demand for gluten-free and whole grain pasta options in Lithuania. This trend is driven by the growing awareness of the health benefits associated with these alternatives. Additionally, there has been a surge in demand for plant-based and vegetarian pasta options, as more individuals are adopting flexitarian and vegetarian diets. These shifts are also influenced by the increasing number of health-conscious millennials and the rising trend of sustainable and ethical food choices.

Trends in the market:
In Lithuania, the Pasta Market of the Bread & Cereal Products Market within The Food market is experiencing a shift towards healthier and more sustainable options. There is a growing demand for whole wheat and gluten-free pastas, as well as plant-based alternatives. This trend is driven by consumers' increasing awareness of the health benefits of these products and their impact on the environment. Industry stakeholders are responding by expanding their product offerings and promoting these new options, which could lead to greater market share and profitability. Additionally, online sales of pasta products are on the rise, as more consumers turn to e-commerce for convenience and safety. This shift towards healthier and more sustainable options and the growth of online sales are expected to continue, shaping the future of the Pasta Market in Lithuania.

Local special circumstances:
In Lithuania, the Pasta market is heavily influenced by the country's rich agricultural heritage and traditional cuisine. The use of locally sourced ingredients such as buckwheat and rye flour sets it apart from other markets. Additionally, the country's strong focus on sustainability and organic farming practices has led to a demand for healthier and more environmentally friendly pasta options. These factors have contributed to the growing popularity of niche pasta products, such as gluten-free and ancient grain options, in the Lithuanian market.

Underlying macroeconomic factors:
The growth of the Pasta Market of the Bread & Cereal Products Market within The Food market is influenced by macroeconomic factors such as changes in consumer preferences, fluctuations in commodity prices, and government policies on food imports and exports. Countries with stable economic conditions and favorable trade agreements have a positive impact on the growth of the market, while countries with unstable economies and trade restrictions can hinder market performance. Additionally, the increasing health consciousness and demand for healthy and convenient food options are driving the growth of the Pasta Market, as consumers seek alternatives to traditional carbohydrate-heavy meals.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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