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Prepared Baby Food - Lithuania

Lithuania
  • Revenue in the Prepared Baby Food market amounts to US$6.34m in 2024. The market is expected to grow annually by 4.33% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Russia (US$3bn in 2024).
  • In relation to total population figures, per person revenues of US$2.36 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 695.00k kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 1.7% in 2025.0.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.2kg in 2024.

Definition:

Prepared baby food is defined as homogenized food that is meant to be consumed by babies. It is created specifically for infants and young children transitioning from milk to solid food. This type of baby food is typically available in jars, pouches, or other containers.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Ready-to-eat baby meals, such as HiPP baby food jars and instant meals

Out-Of-Scope

  • Homogenized fruit and vegetable preparations not exclusively intended for babies
  • Milk and infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Baby cereals, such as Nestlé Cerelac
  • Baby snacks, such as snack bars and baked snacks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Prepared Baby Food Market in Lithuania has seen minimal growth due to factors such as low birth rates and a decline in traditional family structures leading to decreased demand. However, increasing health consciousness and busy lifestyles have resulted in a steady demand for convenient, pre-packaged baby food options.

Customer preferences:
With the growing awareness of the importance of nutrition in early childhood development, parents in Lithuania are increasingly turning to prepared baby food options. This trend is fueled by the convenience and time-saving benefits of these products, as well as the rising number of working parents. Furthermore, there is a growing demand for organic and natural ingredients, reflecting a shift towards healthier and more sustainable food choices among consumers. Additionally, with the rise of social media and influencer culture, parents are also seeking out trendy and aesthetically pleasing baby food options to showcase on their platforms.

Trends in the market:
In Lithuania, the Prepared Baby Food Market of the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural baby food products. This trend is driven by the increasing number of health-conscious parents who are willing to pay a premium for high-quality, nutritious options for their children. As a result, major players in the market are launching new organic and natural product lines to cater to this growing segment. Additionally, e-commerce is becoming a popular channel for purchasing baby food, with more parents turning to online shopping for convenience and a wider product selection. This trend is expected to continue, with the potential for further growth as e-commerce platforms expand and offer more options for prepared baby food. Industry stakeholders should take note of these trends and adapt their strategies to cater to the evolving preferences of consumers.

Local special circumstances:
In Lithuania, the Prepared Baby Food Market is influenced by the country's strict regulations on food safety and labeling. This has led to the availability of high-quality and trusted baby food products in the market. Additionally, the country's Eastern European location has resulted in a preference for traditional and natural ingredients in baby food, catering to the local palate. Furthermore, the growing trend of working mothers has created a demand for convenient and nutritious baby food options, driving the market's growth.

Underlying macroeconomic factors:
The Prepared Baby Food Market of the Baby Food Market within The Food market is influenced by macroeconomic factors such as consumer purchasing power, government regulations, and overall economic stability. Favorable economic conditions, such as increasing disposable income and a growing middle class, have resulted in higher demand for prepared baby food. Moreover, government initiatives promoting healthy eating habits and regulations ensuring food safety are also contributing to market growth. On the other hand, economic downturns and unstable political climates can negatively impact market performance, as consumers may opt for cheaper alternatives or reduce their overall spending on non-essential items like prepared baby food.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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