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  4. Bread & Cereal Products

Rice - Lithuania

Lithuania
  • Revenue in the Rice market amounts to US$29.79m in 2024. The market is expected to grow annually by 5.92% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$150bn in 2024).
  • In relation to total population figures, per person revenues of US$11.06 are generated in 2024.
  • In the Rice market, volume is expected to amount to 7.24m kg by 2029. The Rice market is expected to show a volume growth of 3.4% in 2025.0.
  • The average volume per person in the Rice market is expected to amount to 2.3kg in 2024.

Definition:

Around the world, rice is a widely farmed and consumed staple food crop. It is a cereal grain that serves as a significant source of fiber, vitamins, and minerals. The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • White Rice
  • Brown Rice
  • Basmati Rice
  • Jasmine Rice
  • Arborio Rice
  • Parboiled Rice
  • Quick-Cooking Rice

Out-Of-Scope

  • Rice-based ready-to-eat meals
  • Puffed rice
  • Coucous
  • Bulgur
  • Rice noodles
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Demographics

Most recent update: Mar 2024

Sources: Statista Market Insights, Statista Consumer Insights Global

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Rice Market in Lithuania is facing minimal growth, influenced by factors such as low consumer awareness and limited access to digital technologies. Despite these challenges, the convenience of online services has led to a slow growth rate in the overall Bread & Cereal Products Market within The Food market in Lithuania.

Customer preferences:
As consumers become more health-conscious, there has been a growing demand for organic and gluten-free rice products. This trend is driven by an increasing awareness of the benefits of clean eating and a desire for sustainable and ethical food choices. In addition, the rise of flexitarian and vegetarian diets has also led to a higher demand for rice-based alternatives to meat and dairy products. These shifts in consumer preferences reflect a growing emphasis on health and sustainability in Lithuania's food market.

Trends in the market:
In Lithuania, the Rice Market of the Bread & Cereal Products Market within The Food market has seen a rise in demand for healthier and more sustainable options. Consumers are increasingly interested in organic, gluten-free, and non-GMO rice products. This trend is expected to continue, with a focus on transparency and ethical sourcing. Furthermore, there is a growing trend of incorporating rice into ready-to-eat meals and snacks, offering convenience and versatility to busy consumers. These trends present opportunities for industry stakeholders to tap into the growing demand for healthier and convenient rice products.

Local special circumstances:
In Lithuania, the Rice Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's strong agricultural sector and its focus on sustainable farming practices. The demand for organic and locally-grown rice is on the rise, driven by consumer preferences for healthy and environmentally-friendly products. Additionally, the government's strict regulations on food safety and labeling have created a trustworthy and transparent market for rice producers. This has also led to the development of niche markets for specialty rice varieties, such as black rice and wild rice.

Underlying macroeconomic factors:
The performance of the Rice Market within the Bread & Cereal Products Market in Lithuania is highly influenced by macroeconomic factors, such as the overall economic health of the country, global economic trends, fiscal policies, and other financial indicators. A stable and growing national economy, along with favorable government policies and investments, can lead to an increase in demand for rice products. Additionally, factors such as population growth and changing dietary preferences can also impact the market, as consumers are increasingly seeking healthier and more diverse food options. Moreover, the price of key inputs, such as labor and raw materials, can also affect market performance. Overall, a favorable macroeconomic environment can contribute to the growth and expansion of the Rice Market in Lithuania.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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