Cheese - Jordan

  • Jordan
  • Revenue in the Cheese market amounts to US$94.27m in 2024. The market is expected to grow annually by 5.45% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$32,020m in 2024).
  • In relation to total population figures, per person revenues of US$8.16 are generated in 2024.
  • In the Cheese market, volume is expected to amount to 11.99m kg by 2029. The Cheese market is expected to show a volume growth of 4.5% in 2025.
  • The average volume per person in the Cheese market is expected to amount to 0.9kg in 2024.

Key regions: China, South Korea, Russia, United Kingdom, India

 
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Analyst Opinion

The Cheese market in Jordan has been experiencing minimal growth, with factors such as increasing health awareness and convenience of online services impacting this growth rate. This trend is seen in the Dairy Products & Eggs Market within The Food market in Jordan.

Customer preferences:
As health awareness continues to rise in Jordan, consumers are becoming more conscious of their food choices, leading to a growing demand for healthier and more natural cheese options. This trend is also driven by the increasing number of health-conscious and environmentally conscious millennials, who are willing to pay a premium for organic and sustainably sourced cheese products. Moreover, the rise of social media and influencer culture has also contributed to the popularity of artisanal and specialty cheese varieties, as consumers seek unique and Instagram-worthy food experiences.

Trends in the market:
In Jordan, the Cheese Market of the Dairy Products & Eggs Market within The Food market is experiencing a growing demand for premium and artisanal cheese varieties. This trend is driven by the rising popularity of cheese as a healthy and convenient snack option. The trajectory of this trend is expected to continue as consumers become more health-conscious and prioritize quality over price. This presents opportunities for industry stakeholders to innovate and cater to niche markets. However, it also poses a challenge as competition increases and pricing becomes a crucial factor for success. Overall, the current trend in the Cheese Market of the Dairy Products & Eggs Market in Jordan highlights the importance of understanding consumer preferences and adapting to changing market dynamics.

Local special circumstances:
In Jordan, the Cheese Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's geographical location in the Middle East. The abundance of natural resources and fertile land has led to a strong dairy industry, with a focus on locally produced cheeses. Additionally, the cultural tradition of consuming cheese as a staple food has driven the demand for a diverse range of cheese products. Furthermore, the government's strict regulations on imported dairy products have created a protected market for local cheese producers, resulting in a unique market dynamic.

Underlying macroeconomic factors:
The Cheese Market of the Dairy Products & Eggs Market within The Food market in Jordan is influenced by macroeconomic factors such as the country's economic stability, consumer purchasing power, and government policies regarding food imports and exports. The global economic trends, particularly in the dairy industry, also play a significant role in the market's performance. For instance, fluctuations in milk prices and supply chain disruptions can impact the availability and cost of cheese in Jordan. Moreover, the government's fiscal policies and regulations on food safety and quality can affect market growth and consumer confidence in dairy products. Additionally, the country's growing population and increasing demand for dairy products as a source of protein and nutrients are driving the market's expansion.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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