Yogurt Substitutes - Jordan

Jordan

Highlights

Revenue in the Yogurt Substitutes market amounts to US$1.83m in 2024. The market is expected to grow annually by 1.84% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$470m in 2024).
In relation to total population figures, per person revenues of US$0.16 are generated in 2024.
In the Yogurt Substitutes market, volume is expected to amount to 178.20k kg by 2029. The Yogurt Substitutes market is expected to show a volume growth of 0.3% in 2025.0.
The average volume per person in the Yogurt Substitutes market is expected to amount to 0.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Yogurt Substitutes market in Jordan has shown negligible growth in recent years, influenced by factors such as consumer preferences for traditional dairy products and limited awareness of alternative options. However, with increasing health consciousness and availability of online services, the market is expected to experience growth in the coming years.

Customer preferences: Consumption of plant-based yogurt substitutes is on the rise in Jordan, driven by the growing popularity of vegan and lactose-free diets. This trend is also fueled by the increasing awareness about the environmental impact of dairy production and the ethical concerns surrounding animal welfare. As a result, manufacturers are introducing more diverse and innovative flavors and ingredients to cater to this expanding market. Additionally, the rise in health-conscious consumers is also driving the demand for healthier and natural yogurt substitutes made from ingredients like almond milk, coconut milk, and soy milk.

Trends in the market: In Jordan, the Yogurt Substitutes Market of the Dairy Products & Eggs Market within The Food market is seeing a rise in demand for plant-based alternatives, driven by a growing health-conscious population and a rising number of lactose intolerant individuals. This trend is expected to continue as consumers seek out healthier and more sustainable options. Additionally, there is a growing trend of incorporating Middle Eastern flavors and ingredients into non-dairy yogurt substitutes, catering to local tastes and preferences. This shift towards plant-based alternatives presents opportunities for industry players to innovate and expand their product offerings, while also addressing the environmental and ethical concerns of consumers.

Local special circumstances: In Jordan, yogurt substitutes have gained popularity due to the country's large lactose-intolerant population. This has led to the development of unique dairy-free options such as labneh made from plant-based milks. Additionally, the country's hot climate has influenced the market, with a demand for refreshing, probiotic-rich beverages like kefir. There are also regulatory factors at play, as Jordan has strict import regulations for dairy products, resulting in a more localized production and consumption of yogurt substitutes. These local factors have shaped the dynamics of the Yogurt Substitutes Market, making it distinct from other markets in the Dairy Products & Eggs segment.

Underlying macroeconomic factors: The Yogurt Substitutes Market in Jordan is heavily impacted by macroeconomic factors, such as the stability of the national economy, government policies, and global economic trends. Countries with stable economies and favorable government policies are likely to experience higher market growth due to increased consumer purchasing power. Moreover, the rising prevalence of lactose intolerance and the growing trend of veganism and plant-based diets are also influencing the demand for yogurt substitutes in the country. Additionally, the increasing health consciousness among consumers and the availability of innovative dairy-free products are contributing to the growth of the Yogurt Substitutes Market in Jordan.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.