Processed Fish & Seafood - Jordan

Revenue in the Processed Fish & Seafood market amounts to US$304.70m in 2024. The market is expected to grow annually by 6.29% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$32bn in 2024).
In relation to total population figures, per person revenues of US$26.76 are generated in 2024.
In the Processed Fish & Seafood market, volume is expected to amount to 35.90m kg by 2029. The Processed Fish & Seafood market is expected to show a volume growth of 5.3% in 2025.0.
The average volume per person in the Processed Fish & Seafood market is expected to amount to 2.6kg in 2024.

Definition:

The Processed Fish & Seafood market covers all types of fish and seafood that have either been smoked, dried, canned, salted or given chemical preservatives.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Canned, dried and smoked fish
Processed seafood
Surimi-based products
Fish sticks, Fish nuggets

Fresh and frozen fish
Fresh and frozen seafood
Ready-to-eat meals
Caviar and prepared and preserved shark fins
Out-of-home consumption

The Processed Fish & Seafood Market in Jordan has seen slow growth due to factors such as limited consumer awareness, traditional eating habits, and lack of infrastructure for online sales. However, increasing health consciousness and technological advancements could drive future growth.

Customer preferences: As the demand for healthier and more convenient food options continues to grow, the Processed Fish & Seafood Market in Jordan has seen a rise in consumption of sustainably sourced and ethically produced products. Consumers are increasingly prioritizing environmental and ethical considerations in their purchasing decisions, leading to a surge in demand for certified sustainable and responsibly sourced seafood. This trend is driven by a growing awareness of the impact of overfishing and unsustainable fishing practices on marine ecosystems and the need for sustainable seafood options for long-term food security.

Trends in the market: In Jordan, the Processed Fish & Seafood Market of the Fish & Seafood Market within The Food market is experiencing a shift towards more sustainable and eco-friendly practices. This trend is driven by consumer demand for ethically sourced and environmentally responsible products. As a result, the market is seeing an increase in the use of eco-friendly packaging materials and the adoption of sustainable fishing methods. This trend is expected to continue, with potential implications for industry stakeholders such as increased costs for implementing sustainable practices and the need for transparency in sourcing and production processes. Additionally, there is a growing focus on traceability and certification in the market, as consumers become more conscious of the origins of their seafood products.

Local special circumstances: In Jordan, the Processed Fish & Seafood Market is heavily influenced by the country's location on the Red Sea and the Jordan River, providing easy access to a variety of fish and seafood. The local culture also plays a significant role, with Jordanians having a strong preference for fresh seafood, leading to a thriving local fishing industry. Additionally, the government has implemented strict regulations for the fishing and processing of seafood, ensuring high-quality products for both domestic consumption and export. These factors contribute to the unique dynamics of the Processed Fish & Seafood Market in Jordan, setting it apart from other markets within the Fish & Seafood Market of The Food market.

Underlying macroeconomic factors: The Processed Fish & Seafood Market of the Fish & Seafood Market within The Food market is greatly impacted by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and financial indicators. Countries with stable economies and favorable fiscal policies tend to experience higher market growth due to increased consumer spending and investment in the food industry. Additionally, the rise in health consciousness and demand for healthier food options has also played a significant role in driving the growth of the Processed Fish & Seafood Market. Moreover, with the increasing global population and rising disposable incomes, there is a growing demand for convenience and ready-to-eat seafood products, which is further fueling the growth of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.