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  4. Convenience Food

Soups - North Macedonia

North Macedonia
  • Revenue in the Soups market amounts to US$25.59m in 2024. The market is expected to grow annually by 3.65% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Indonesia (US$10bn in 2024).
  • In relation to total population figures, per person revenues of US$12.28 are generated in 2024.
  • In the Soups market, volume is expected to amount to 5.84m kg by 2029. The Soups market is expected to show a volume growth of 0.8% in 2025.0.
  • The average volume per person in the Soups market is expected to amount to 2.6kg in 2024.

Definition:

The Soups market covers any type of soup that is ready for consumption immediately after purchase or after heating. These soups require minimal preparation by the consumer and included instant soups that typically come in powdered form and broth or liquid soups that are purchased in prepared form such as tinned soups.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Dehydrated soup
  • Tinned and other packaged soup
  • Broth
  • Canned soups and stews
  • Fondue soup
  • Frozen soups, Instant miso soup

Out-Of-Scope

  • Other ready-to-eat meals
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Soups Market in North Macedonia has seen limited growth due to factors such as low consumer awareness and preference for traditional homemade soups. The Convenience Food Market, however, is experiencing steady growth thanks to busy lifestyles and the convenience of ready-to-eat options. The overall Food Market is expected to see moderate growth in the coming years, driven by increasing disposable income and changing dietary habits.

Customer preferences:
Convenience and time-saving solutions continue to be a key factor driving the growth of the Soups Market within the Convenience Food Market in North Macedonia. With busy lifestyles and an increasing demand for convenience, there is a growing preference for pre-packaged soups that offer quick and easy meal options. Additionally, the rise of single-person households and an aging population has led to a rise in demand for single-serve soups, catering to the needs of smaller households and individuals seeking portion control.

Trends in the market:
In North Macedonia, the Soups Market within the Convenience Food Market is experiencing a rising demand for healthier and more organic options. This trend is driven by increasing health consciousness among consumers, leading to a shift towards more nutritious and natural ingredients. Additionally, there is a growing preference for convenient and ready-to-eat soups, as busy lifestyles drive the need for quick and easy meal solutions. This trend is expected to continue, with potential implications for industry stakeholders including the need for innovation and diversification of product offerings to cater to changing consumer preferences.

Local special circumstances:
In North Macedonia, the Soups Market of the Convenience Food Market within The Food market is heavily influenced by the country's traditional cuisine, which places a strong emphasis on soups as a staple dish. Additionally, the market is impacted by the country's geographical location, as North Macedonia is situated in a mountainous region with cold winters, making soups a popular and comforting meal choice. The market is also influenced by cultural factors, as North Macedonians have a strong preference for homemade soups made from fresh, locally sourced ingredients. Moreover, the market is regulated by strict food safety standards, ensuring the quality and authenticity of soups in the market. These unique local factors contribute to the growth of the Soups Market, making it a significant segment within the Convenience Food Market in North Macedonia.

Underlying macroeconomic factors:
The Soups Market of the Convenience Food Market within The Food market in North Macedonia is impacted by macroeconomic factors such as consumer spending power, population growth, and government policies. The country's stable economic growth, increasing disposable incomes, and changing lifestyles are driving the demand for convenience food products, including soups. Additionally, government initiatives towards promoting healthy eating habits and investments in the food industry are further propelling the market growth. Moreover, the rising urbanization and growing working population in the country are also contributing to the demand for convenient and ready-to-eat food options like soups.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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