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Processed Meat - North Macedonia

North Macedonia
  • Revenue in the Processed Meat market amounts to US$379.60m in 2024. The market is expected to grow annually by 4.54% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$42bn in 2024).
  • In relation to total population figures, per person revenues of US$182.30 are generated in 2024.
  • In the Processed Meat market, volume is expected to amount to 64.54m kg by 2029. The Processed Meat market is expected to show a volume growth of 2.8% in 2025.0.
  • The average volume per person in the Processed Meat market is expected to amount to 27.7kg in 2024.

Definition:

The Processed Meat market covers all types of meats that have either been smoked, salted, cured, or given chemical preservatives. The market is splitted into three submarkets: ham & bacon, sausages, and cold & roast meat products.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Cured and prepared meat products and sausages
  • Bacon
  • Salami

Out-Of-Scope

  • Fresh meat
  • Meat-based ready-to-eat meals
  • pâté
  • Burger patties, meatball
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Processed Meat Market in North Macedonia is experiencing slow growth, influenced by factors such as changing consumer preferences towards healthier options, increasing competition from alternative protein sources, and stricter regulations on processed meat products. Sub-markets like Ham & Bacon, Sausages, and Cold & Roast Meat Products play a role in shaping the overall market. The negligible growth rate is impacted by a decline in demand due to health concerns and a shift towards more sustainable and ethical food choices.

Customer preferences:
As health and wellness continue to be a top priority for consumers, there has been a growing demand for healthier options in the processed meat market in North Macedonia. This has led to a surge in demand for plant-based and organic alternatives, as well as products with reduced sodium and preservatives. Additionally, there has been a cultural shift towards more sustainable and ethical consumption, leading to an increased interest in locally-sourced and ethically-raised meats. This trend is also reflected in the rise of small-scale, artisanal meat producers, catering to a niche market of conscious consumers.

Trends in the market:
In North Macedonia, the Processed Meat market is experiencing a shift towards healthier and more sustainable options, driven by increasing consumer awareness and government regulations. This trend is reflected in the rise of plant-based meat alternatives and the use of natural preservatives and additives. Furthermore, there is a growing demand for antibiotic-free and ethically-sourced meat products. These developments have significant implications for industry stakeholders, as they must adapt to changing consumer preferences and invest in new technologies to meet these demands. Additionally, the rise of e-commerce and online grocery shopping in the country is providing opportunities for market expansion and reaching a wider customer base.

Local special circumstances:
In North Macedonia, the Processed Meat Market of the Meat Market within The Food market is heavily influenced by the country's rich history and cultural preferences. Traditional methods of meat preservation, such as smoking and curing, are still widely practiced and preferred by consumers. Additionally, the country's geographical location, with its proximity to Mediterranean and Balkan regions, plays a significant role in shaping the market. This has resulted in a diverse range of processed meat products, incorporating both local and international flavors, catering to the unique tastes of North Macedonian consumers. Furthermore, the country's strict regulatory framework for food safety and labeling also impacts the market, ensuring high quality and safe products for consumers.

Underlying macroeconomic factors:
The Processed Meat Market of the Meat Market within The Food market in North Macedonia is influenced by macroeconomic factors such as overall economic stability, consumer spending habits, and government policies related to the food industry. The country's GDP growth, inflation rates, and unemployment rates can impact the purchasing power of consumers and their willingness to spend on processed meat products. Additionally, government regulations and policies on food safety, import/export, and taxation can also affect the market's performance. The market is also affected by global economic trends, such as fluctuations in commodity prices and trade policies, as North Macedonia is a small open economy heavily reliant on international trade. As a result, any changes in the global economic landscape can have a significant impact on the Processed Meat Market within The Food market in North Macedonia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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