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  4. Bread & Cereal Products

Bread - North Macedonia

North Macedonia
  • Revenue in the Bread market amounts to US$314.60m in 2024. The market is expected to grow annually by 4.13% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$80bn in 2024).
  • In relation to total population figures, per person revenues of US$151.00 are generated in 2024.
  • In the Bread market, volume is expected to amount to 166.10m kg by 2029. The Bread market is expected to show a volume growth of 2.7% in 2025.0.
  • The average volume per person in the Bread market is expected to amount to 72.6kg in 2024.

Definition:

The Bread market covers staple items made by mixing one or more types of flour, wet ingredients, and leavening ingredients, and then baking it until it becomes firm and dry. Bread is available in a variety of shapes and flavors. Popular types of bread include white, whole wheat, and sourdough.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Bread of all types of grain is included (wheat bread, whole wheat bread, brown bread, spelt bread, cornbread, yeast bread, sourdough, rice bread, gluten-free bread, raisin/fruit bread)
  • Fresh bread, frozen bread
  • Flatbread (Tortillas), bread rolls and sliced bread (toasted bread)
  • Bagels, Ciabatta, Baguette
  • Injera, Bao Buns, Panini, Naan, Pita, English Muffin

Out-Of-Scope

  • Pastry and other bakery goods
  • Gingerbread
  • Crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Bread market in North Macedonia is experiencing minimal growth, influenced by factors such as the availability of alternative food products and low consumer demand. Despite this, the Bread & Cereal Products Market within The Food market remains stable due to the traditional preference for bread in the region.

Customer preferences:
As health consciousness continues to rise, consumers in North Macedonia are increasingly seeking alternative and healthier options in the bread market. This has led to a surge in demand for gluten-free, whole grain, and organic bread products. Moreover, with the growing trend of healthy eating and sustainability, there has been an increase in demand for locally sourced and artisanal breads. These shifts in preferences highlight a growing interest in overall well-being and a desire for more natural and sustainable food options.

Trends in the market:
In North Macedonia's Bread Market of the Bread & Cereal Products Market within The Food market, there is a growing trend towards healthier bread options, including whole grain and gluten-free varieties. This trend is driven by consumer demand for more nutritious options and is expected to continue in the coming years. As a result, industry stakeholders are investing in research and development to create innovative and healthier bread products. This trend also has implications for supply chain management, as companies seek to source ingredients from sustainable and ethical sources to meet consumer preferences.

Local special circumstances:
In North Macedonia, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's cultural preferences and traditions. Bread is a staple food in the local cuisine, and there is a strong demand for traditional bread made from locally sourced ingredients. Additionally, the country's geographical location and limited access to import options have created a unique market for locally produced bread. This has led to a competitive landscape where small-scale bakeries thrive, offering a wide variety of bread types to cater to the diverse preferences of the local population.

Underlying macroeconomic factors:
The Bread Market of the Bread & Cereal Products Market within The Food market in North Macedonia is influenced by macroeconomic factors such as consumer purchasing power, inflation rates, and government policies. A stable economy, low inflation, and favorable government policies can lead to increased consumer spending and thus drive market growth. In contrast, economic instability and high inflation rates can negatively impact consumer confidence and limit market growth. Additionally, government policies that support the agricultural sector and promote food security can also have a significant influence on the bread market in North Macedonia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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