Pet Food - North Macedonia

  • North Macedonia
  • Revenue in the Pet Food market amounts to US$32.80m in 2024. The market is expected to grow annually by 8.49% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$59,740m in 2024).
  • In relation to total population figures, per person revenues of US$15.75 are generated in 2024.
  • In the Pet Food market, volume is expected to amount to 28.95m kg by 2029. The Pet Food market is expected to show a volume growth of 6.7% in 2025.
  • The average volume per person in the Pet Food market is expected to amount to 10.2kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

 
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Analyst Opinion

The Pet Food market in North Macedonia is seeing minimal growth due to factors such as low consumer awareness and limited availability of online services. Despite this, the market is still expected to experience steady growth in the coming years as more companies enter the market and consumers become more health-conscious.

Customer preferences:
As pet ownership continues to rise in North Macedonia, there is a growing trend towards more human-like treatment of pets, including their diet. This has led to a demand for organic and natural pet food options, with a focus on high-quality ingredients and specialized diets for specific health needs. In addition, there is a noticeable shift towards online purchasing of pet food, as consumers seek convenience and a wider selection of products. This shift is also influenced by the increasing use of social media to research and share information about pet care and nutrition.

Trends in the market:
In North Macedonia, the Pet Food Market is experiencing an increase in demand for natural, organic, and human-grade pet food products. This trend is driven by the growing awareness among pet owners about the importance of nutrition and the desire to provide the best quality food for their pets. As a result, there has been a rise in the availability of premium and specialty pet food brands in the market. This trend is expected to continue, with industry stakeholders focusing on product innovation and marketing strategies to cater to this demand. Additionally, there is a growing trend of online pet food sales, as more consumers shift towards e-commerce for their pet care needs. This presents opportunities for industry players to expand their online presence and reach a wider customer base.

Local special circumstances:
In North Macedonia, the Pet Food Market is heavily influenced by the country's limited land resources and strict import regulations. This has led to a high demand for locally produced pet food, with consumers prioritizing products made with local ingredients. Additionally, the country's cultural preference for natural and organic products has also influenced the market, with many pet owners opting for premium and holistic pet food options. These factors have contributed to a unique market landscape in North Macedonia, setting it apart from other markets in the region.

Underlying macroeconomic factors:
The growth of the Pet Food market is also influenced by macroeconomic factors such as consumer spending patterns, disposable income levels, and inflation rates. Countries with strong economic stability and rising disposable incomes are experiencing higher demand for premium pet food products, while regions with economic challenges and lower disposable incomes are seeing a shift towards more affordable options. Additionally, the increasing trend of pet humanization and the growing pet ownership rates are driving the demand for high-quality and specialized pet food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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