Fresh Meat - North Macedonia

North Macedonia

Highlights

Revenue in the Fresh Meat market amounts to US$617.70m in 2024. The market is expected to grow annually by 5.88% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$296.60 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 44.72m kg by 2029. The Fresh Meat market is expected to show a volume growth of 4.4% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 18.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat Market in North Macedonia is experiencing minimal growth, influenced by factors like increasing consumer awareness of health and convenience, as well as the adoption of digital technologies. The sub-markets of Beef & Veal, Pork, Poultry, Mutton & Goat, and Other Fresh Meat all play a role in shaping this trend.

Customer preferences: As consumers become more health-conscious, there is a growing demand for ethically sourced and locally produced fresh meat. This trend is driven by a desire for transparency and sustainability in food choices. With a rise in awareness about the environmental impact of meat production, consumers are also increasingly opting for plant-based meat alternatives. Additionally, the growing popularity of flexitarian and vegetarian diets is influencing consumer preferences in the fresh meat market.

Trends in the market: In North Macedonia, the Fresh Meat Market of the Meat Market within The Food market is experiencing a rise in demand for organic and locally sourced meats. This trend is driven by consumer preferences for healthier and sustainable food options. Additionally, there is a growing demand for premium cuts of meat, reflecting a shift towards higher quality and more diverse offerings. These trends are significant for industry stakeholders as they present opportunities for market growth and differentiation. However, they also pose challenges for traditional meat producers who may need to adapt their operations and sourcing practices. Moreover, the rising popularity of plant-based meats and alternative protein sources could potentially impact the future of the Fresh Meat Market.

Local special circumstances: In North Macedonia, the Fresh Meat Market of the Meat Market within The Food market is heavily influenced by the country's geographical location and cultural traditions. The mountainous terrain makes it difficult for large-scale meat production, resulting in a reliance on small-scale local farms. Additionally, the country's strong meat-eating culture has led to a demand for high-quality, locally-sourced meat. This has also been influenced by regulatory restrictions on importing meat, driving consumers towards domestic options. These unique factors contribute to the dynamics of the Fresh Meat Market in North Macedonia, setting it apart from other markets in the region.

Underlying macroeconomic factors: The Fresh Meat Market of the Meat Market within The Food market in North Macedonia is affected by macroeconomic factors such as consumer spending, economic stability, and government policies. The country's stable economic growth and increasing disposable income have led to a rise in demand for high-quality meat products. Additionally, the government's efforts to promote domestic production and reduce dependence on imports have boosted the local meat market. However, challenges such as inflation, currency fluctuations, and supply chain disruptions have also impacted the market's performance. As the country continues to develop and modernize its food industry, the Fresh Meat Market is expected to witness significant growth in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.