Bread & Cereal Products - North Macedonia

Revenue in the Bread & Bakery Products market amounts to US$534.30m in 2024. The market is expected to grow annually by 3.99% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$256.60 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 259.80m kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 2.4% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 114.2kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Bread & Cereal Products Market in North Macedonia is experiencing slow growth, influenced by factors such as lower consumer awareness of digital technologies, limited availability of online services, and traditional food preferences. The market growth is also impacted by the relatively stable demand for bread and cereal products in the country.

Customer preferences: Consumers in North Macedonia are becoming more health-conscious, leading to a growing demand for organic and whole grain bread and cereal products. This trend is driven by a desire for healthier options and a shift towards more natural and sustainable diets. Additionally, there is a growing interest in traditional and artisanal breads, reflecting a desire for authentic and locally-sourced products. This trend is also seen in the increasing popularity of gluten-free and other specialty breads, catering to the needs of specific dietary preferences and restrictions.

Trends in the market: In North Macedonia, the Bread & Cereal Products Market is experiencing a shift towards healthier options, as consumers become more health-conscious. This trend is reflected in the increasing availability of gluten-free and organic products in the market. Additionally, there is a growing demand for convenient, on-the-go breakfast options, such as cereal bars and instant oatmeal. These trends are expected to continue, with industry stakeholders focusing on innovation and product diversification to meet consumer demands. This could potentially lead to increased competition and consolidation within the market.

Local special circumstances: In North Macedonia, the Bread & Cereal Products Market is heavily influenced by the country's agricultural landscape and traditional food culture. With a strong emphasis on locally sourced ingredients and homemade breads, the market is driven by a demand for fresh and authentic products. Additionally, government regulations that promote small-scale farming and production have created a unique market dynamic, with a focus on sustainable and artisanal products. This sets the Bread & Cereal Products Market in North Macedonia apart from other markets, making it a key player in the country's food industry.

Underlying macroeconomic factors: The Bread & Cereal Products Market within The Food market in North Macedonia is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. For instance, a stable and growing economy can lead to increased consumer spending and higher demand for food products, while a struggling economy can result in lower consumer purchasing power and decreased demand. Additionally, government policies and regulations, such as import tariffs and trade agreements, can also impact the performance of the market. Other financial indicators, such as inflation rates and exchange rates, can also affect the cost of production and prices of bread and cereal products, ultimately influencing market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.