Market Insights Consumer Food Convenience Food

Soups - United States

United States

Revenue in the Soups market amounts to US$3.74bn in 2024. The market is expected to grow annually by 2.44% (CAGR 2024-2029).
In global comparison, most revenue is generated in Indonesia (US$10,110m in 2024).
In relation to total population figures, per person revenues of US$10.83 are generated in 2024.
In the Soups market, volume is expected to amount to 0.51bn kg by 2029. The Soups market is expected to show a volume growth of 0.3% in 2025.
The average volume per person in the Soups market is expected to amount to 1.5kg in 2024.

Key regions: United Kingdom, Russia, Philippines, United States, Spain

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Analyst Opinion

The Soups Market in the Convenience Food Market in the United States has shown minimal growth, with factors such as low consumer interest and limited innovation impacting this growth rate. Despite this, convenience and easy access to online services remain key drivers for the market's expansion.

Customer preferences: Consumer demand for convenience and time-saving solutions has led to a rise in the popularity of ready-to-eat soups in the United States. This trend is driven by busy lifestyles and a growing demand for on-the-go meal options. Moreover, the increasing focus on health and wellness has resulted in a shift towards soups made with natural and organic ingredients. This is particularly evident among younger consumers who are more health-conscious and willing to pay a premium for healthier soup options.

Trends in the market: In the United States, the Soups Market of the Convenience Food Market within The Food market is experiencing a surge in demand for healthier and more convenient options. This trend is driven by consumer preferences for on-the-go meals and a growing awareness of the health benefits of soups. As a result, companies are introducing new and innovative products, such as plant-based soups and single-serve options. This trend is expected to continue, providing opportunities for industry stakeholders to tap into this market segment and cater to the changing consumer needs.

Local special circumstances: In the United States, the Soups Market of the Convenience Food Market within The Food market is influenced by various factors such as the busy and fast-paced lifestyle of consumers, the high demand for convenience and on-the-go options, and the strong presence of multinational companies. Additionally, the diverse cultural preferences and dietary restrictions of Americans also play a significant role in shaping the market. Furthermore, the strict regulatory guidelines for food safety and labeling, as well as the increasing focus on healthy and organic options, have a considerable impact on the Soups Market in the US.

Underlying macroeconomic factors: The Soups Market of the Convenience Food Market within The Food market is influenced by macroeconomic factors such as consumer spending, population growth, and disposable income. Countries with a growing population and rising disposable income are experiencing higher demand for convenient and ready-to-eat food options, including soups. Additionally, increasing urbanization and busy lifestyles are also contributing to the growth of the soups market, as consumers seek quick and easy meal solutions. However, economic downturns and fluctuations in exchange rates can impact consumer purchasing power and ultimately affect market performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.