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  4. Convenience Food

Soups - Rwanda

Rwanda
  • Revenue in the Soups market amounts to US$3.76m in 2024. The market is expected to grow annually by 9.25% (CAGR 2024-2029).
  • In global comparison, most revenue is generated Indonesia (US$10bn in 2024).
  • In relation to total population figures, per person revenues of US$0.26 are generated in 2024.
  • In the Soups market, volume is expected to amount to 1.39m kg by 2029. The Soups market is expected to show a volume growth of 2.6% in 2025.0.
  • The average volume per person in the Soups market is expected to amount to 0.1kg in 2024.

Definition:

The Soups market covers any type of soup that is ready for consumption immediately after purchase or after heating. These soups require minimal preparation by the consumer and included instant soups that typically come in powdered form and broth or liquid soups that are purchased in prepared form such as tinned soups.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Dehydrated soup
  • Tinned and other packaged soup
  • Broth
  • Canned soups and stews
  • Fondue soup
  • Frozen soups, Instant miso soup

Out-Of-Scope

  • Other ready-to-eat meals
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Convenience Food market in Rwanda has seen moderate growth due to a combination of factors including limited access to digital technologies, low health awareness among consumers, and the lack of convenience in online health services. However, with a subdued growth rate, the market has potential for growth as more efforts are made to improve these factors.

Customer preferences:
In Rwanda, there has been a growing trend towards convenience and time-saving solutions, leading to an increase in demand for convenience foods, including soups. This shift is driven by the fast-paced lifestyle of urban consumers, who are increasingly looking for quick and easy meal options. Furthermore, there has been an uptick in demand for healthier and more nutritious soups, as consumers are becoming more health-conscious and seeking out products that align with their dietary preferences. This trend is also influenced by the rise of the middle class in Rwanda, who have more disposable income and are willing to spend on premium convenience food products.

Trends in the market:
In Rwanda, there is a growing trend in the Soups Market of the Convenience Food Market within The Food market for healthier and more sustainable soup options. Consumers are increasingly seeking out soups made with locally sourced ingredients and free from preservatives and additives. This trend is expected to continue, with the potential for increased demand for organic and plant-based soups. Industry stakeholders, such as soup manufacturers and retailers, should take note of this trend and consider incorporating more sustainable and locally sourced options into their product offerings to stay competitive in the market.

Local special circumstances:
In Rwanda, the Soups Market of the Convenience Food Market within The Food market is influenced by the country's agricultural landscape and traditional cuisine. The use of locally sourced ingredients, such as beans and vegetables, in soup recipes caters to the preference for fresh and nutritious meals. Additionally, the country's rapidly growing urban population has led to an increase in demand for convenient and ready-to-eat options, driving the growth of the Soups Market. Regulations promoting food safety and quality also play a role in shaping the market dynamics.

Underlying macroeconomic factors:
The Soups Market of the Convenience Food Market within The Food market is influenced by macroeconomic factors such as consumer spending power, inflation rates, and economic stability. In countries with strong economic growth and low inflation rates, the demand for convenience food products, including soups, is high due to increased consumer purchasing power. Additionally, government policies that promote foreign investments and trade agreements can also impact the market by creating a favorable business environment for international players. Moreover, the growing trend of urbanization and busy lifestyles in many developing countries is driving the demand for convenient and ready-to-eat food options, including soups.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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