Fish & Seafood - D-A-CH

  • D-A-CH
  • Revenue in the Fish & Seafood market amounts to US$10.84bn in 2025. The market is expected to grow annually by 3.06% (CAGR 2025-2029).
  • In global comparison, most revenue is generated in China (US$104bn in 2025).
  • In relation to total population figures, per person revenues of US$107.00 are generated in 2025.
  • In the Fish & Seafood market, volume is expected to amount to 581.10m kg by 2029. The Fish & Seafood market is expected to show a volume growth of 1.1% in 2026.
  • The average volume per person in the Fish & Seafood market is expected to amount to 5.5kg in 2025.

Key regions: United Kingdom, United States, India, Canada, China

 
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Analyst Opinion

The Fish & Seafood market in D-A-CH is facing a negligible growth rate, influenced by factors such as consumer preference for fresh and processed options, increasing health consciousness, and the convenience of online purchasing. Despite these challenges, the market is expected to continue growing due to the popularity of seafood in this region and the constant innovation in the industry.

Customer preferences:
As consumers become more health-conscious, there is a growing demand for sustainable and ethically-sourced fish and seafood products in the D-A-CH region. This trend is driven by a desire for transparency and a preference for locally-sourced, organic options. Additionally, there is a growing interest in plant-based seafood alternatives, as environmental concerns and ethical considerations play a larger role in purchasing decisions. These factors are predicted to shape the future of the fish and seafood market in the region, as consumers seek out healthier and more sustainable options for their diets.

Trends in the market:
In the D-A-CH region, there is a growing trend towards sustainable and ethically sourced fish and seafood products. Consumers are becoming more aware of the impact of their food choices on the environment and are seeking out seafood that is responsibly caught or farmed. This trend is expected to continue, driven by increased consumer demand for transparency and sustainability in the food industry. This presents opportunities for industry stakeholders to differentiate their products and cater to the growing demand for sustainable seafood options. Additionally, there is a rise in alternative seafood products, such as plant-based and lab-grown options, which could disrupt the traditional fish and seafood market in the future. This trend is expected to continue as technology and innovation in the food industry advance. Industry players should closely monitor and adapt to these trends to stay competitive in the evolving fish and seafood market.

Local special circumstances:
In the D-A-CH region, the Fish & Seafood Market within The Food market is heavily influenced by the local culture and geography. In Germany, for example, there is a strong emphasis on sustainable and organic seafood, driven by consumer demand for environmentally friendly products. In Austria, the market is highly regulated, with strict standards for food safety and labeling. In Switzerland, the demand for high-quality and premium seafood is driven by the country's affluent population. These unique factors contribute to the market dynamics and shape consumer preferences in the region.

Underlying macroeconomic factors:
The Fish & Seafood Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending, trade policies, and environmental regulations. Countries with strong consumer demand for seafood and favorable trade agreements are experiencing higher market growth compared to regions with limited consumer demand and trade restrictions. Additionally, the growing awareness and concern for sustainable fishing practices and seafood traceability are shaping market dynamics and driving the demand for certified and responsibly sourced seafood products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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