Beauty & Personal Care - D-A-CH

D-A-CH

In 2024, the Beauty & Personal Care market in the D-A-CH region is projected to generate a revenue of US$25.52bn.
With an annual growth rate of 1.34% (CAGR 2024-2029), the market is expected to experience steady expansion.
The largest segment within the market is Personal Care, which is estimated to reach a market volume of US$11.88bn in 2024.
When compared to other countries worldwide, in the United States leads the market in terms of revenue, with US$100bn generated in 2024.
In relation to the total population, the per capita revenue in the D-A-CH region is projected to be US$252.40 in 2024.
Furthermore, it is anticipated that online sales will contribute 45.6% of the total revenue in the Beauty & Personal Care market by 2024.
In Germany, natural and organic beauty products are gaining popularity as consumers prioritize sustainability and eco-friendly options.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.