Milk Substitutes - D-A-CH

  • D-A-CH
  • Revenue in the Milk Substitutes market amounts to US$1.42bn in 2025. The market is expected to grow annually by 12.20% (CAGR 2025-2029).
  • In global comparison, most revenue is generated in China (US$10,280m in 2025).
  • In relation to total population figures, per person revenues of US$13.98 are generated in 2025.
  • In the Milk Substitutes market, volume is expected to amount to 0.88bn kg by 2029. The Milk Substitutes market is expected to show a volume growth of 11.2% in 2026.
  • The average volume per person in the Milk Substitutes market is expected to amount to 6.0kg in 2025.

Key regions: India, Canada, China, United States, Russia

 
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Analyst Opinion

The Milk Substitutes Market in D-A-CH is witnessing moderate growth due to factors such as the increasing availability of plant-based alternatives, rising health consciousness, and changing dietary preferences. This market is expected to continue its mild growth trend, influenced by the growing demand for healthier and sustainable food options.

Customer preferences:
As consumers become more health-conscious, there has been a rise in demand for plant-based milk substitutes in the D-A-CH region. This trend is driven by a growing number of individuals opting for dairy-free diets due to ethical, environmental, and health reasons. Additionally, the rise of veganism and lactose intolerance among younger demographics has also contributed to the demand for milk alternatives.

Trends in the market:
In D-A-CH, the Milk Substitutes Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for plant-based milk alternatives. This trend is driven by increasing health consciousness and concerns over animal welfare and environmental sustainability. As a result, companies are investing in research and development to improve taste and texture of these products. This could potentially disrupt the traditional dairy industry and create new opportunities for alternative milk producers. Additionally, the rise of e-commerce and online grocery shopping is making it easier for consumers to access these products, further fueling the growth of the market.

Local special circumstances:
In Germany, the Milk Substitutes Market is driven by the rising trend of veganism and lactose intolerance among consumers. This has led to the introduction of a variety of plant-based milk alternatives in the market. Additionally, strict regulations on animal welfare and sustainability have also influenced the demand for milk substitutes. In Austria and Switzerland, the market is largely driven by the high demand for organic and natural food products, leading to the popularity of organic plant-based milk alternatives. The proximity to dairy-rich countries like France and Italy also influences the availability and variety of milk substitutes in these markets.

Underlying macroeconomic factors:
The Milk Substitutes Market of the Dairy Products & Eggs Market within The Food market is heavily impacted by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. For instance, the demand for milk substitutes is influenced by the increasing prevalence of lactose intolerance and dairy allergies, as well as growing awareness of the environmental impact of dairy production. Moreover, countries with supportive regulatory environments and favorable investment in plant-based alternatives are experiencing faster market growth compared to regions with regulatory challenges and limited funding for alternative food products. Additionally, the rising trend of veganism and plant-based diets is driving the demand for milk substitutes, especially in developed countries.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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