Key regions: Russia, India, Canada, Japan, South Korea
The Milk Market in D-A-CH shows negligible growth, impacted by factors like changing consumer preferences, fluctuating milk prices, and increasing competition from non-dairy alternatives. Convenience and health benefits of milk products continue to drive market growth.
Customer preferences: Consumers in D-A-CH are showing a growing interest in plant-based milk alternatives, driven by health and environmental concerns. This trend is supported by the rise of flexitarian and vegan diets, as well as the availability of a wide range of dairy-free options. Additionally, there is a growing demand for lactose-free and organic milk products, reflecting a shift towards healthier and more sustainable choices. These changing preferences are also influenced by the increasing awareness of animal welfare issues and the desire for transparency in food production.
Trends in the market: In D-A-CH, the Milk Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards organic and plant-based milk alternatives. This trend is driven by health and environmental concerns, as well as changing consumer preferences. As a result, dairy companies are investing in product innovation and marketing strategies to cater to this demand. Additionally, there is a growing trend of e-commerce and direct-to-consumer sales in the region, providing new opportunities for industry players to reach customers. This trend is likely to continue, as consumers increasingly seek convenience and transparency in their food purchases. These developments have significant implications for dairy producers, as they must adapt to changing consumer preferences and embrace digital channels to remain competitive in the market.
Local special circumstances: In the D-A-CH region, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the traditional dairy culture and high consumer demand for quality, locally-sourced products. This is reflected in the strict regulatory measures and labeling requirements, ensuring transparency and traceability for consumers. Additionally, the region's mountainous terrain and unique microclimates create ideal conditions for dairy farming, producing high-quality milk and cheese. These factors contribute to a strong and competitive market for dairy products in the D-A-CH region.
Underlying macroeconomic factors: The Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by macroeconomic factors in the D-A-CH region. The economic stability and growth in Germany, Austria, and Switzerland play a significant role in the demand for dairy products. Additionally, changes in consumer preferences, such as a shift towards organic and plant-based options, are also impacting the market. Moreover, government policies and regulations, such as subsidies for dairy farmers and import restrictions, have a direct impact on the supply and pricing of dairy products in the region.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).Modeling approach:
Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.
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