Pet Food - Northern Africa

  • Northern Africa
  • Revenue in the Pet Food market amounts to US$0.87bn in 2024. The market is expected to grow annually by 9.51% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$59,740m in 2024).
  • In relation to total population figures, per person revenues of US$3.31 are generated in 2024.
  • In the Pet Food market, volume is expected to amount to 0.67bn kg by 2029. The Pet Food market is expected to show a volume growth of 5.5% in 2025.
  • The average volume per person in the Pet Food market is expected to amount to 2.0kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

 
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Analyst Opinion

The Pet Food market in Northern Africa is currently experiencing subdued growth due to various factors such as limited disposable income, lack of awareness about pet nutrition, and the prevalence of traditional feeding practices. However, the market is expected to grow in the coming years due to the increasing demand for premium pet food products and the rising number of pet ownership in the region.

Customer preferences:
In recent years, there has been a growing preference among pet owners for natural and organic pet food options, driven by a greater awareness and concern for their pets' health and well-being. This trend is further amplified by the increasing number of pet owners who view their pets as part of their family and are willing to spend more on high-quality, premium pet food products. Additionally, the rise of e-commerce and online shopping has made it easier for pet owners to access a wider range of pet food options, including specialized diets for pets with specific health needs.

Trends in the market:
In Northern Africa, the Pet Food Market is experiencing a shift towards natural and organic pet food products, driven by the increasing awareness of pet owners about the health benefits of such products. This trend is expected to continue as consumers become more conscious about the ingredients in their pets' food. Moreover, there is a growing demand for premium and specialized pet food, such as grain-free or breed-specific options, in line with the rising trend of humanization of pets. These trends have significant implications for industry stakeholders, as they need to adapt their product offerings and marketing strategies to cater to this evolving market. With the potential for continued growth in the region's pet food market, companies need to invest in research and development to stay ahead of the competition and meet the changing demands of pet owners.

Local special circumstances:
In Northern Africa, the Pet Food Market is heavily influenced by cultural factors such as the high value placed on pets and the traditional preference for natural and organic ingredients in pet food. Additionally, regulatory policies in the region heavily impact the production and distribution of pet food, with strict regulations on importing and exporting certain ingredients. This creates a unique market dynamic, where local producers have an advantage in meeting cultural and regulatory requirements, but also face challenges in sourcing ingredients. These factors contribute to the overall growth and development of the Pet Food Market in Northern Africa.

Underlying macroeconomic factors:
The Pet Food Market within The Food market is significantly impacted by macroeconomic factors within Northern Africa. Global economic trends, such as the growing demand for pet ownership and the increasing disposable income of consumers, are driving market growth. Additionally, the national economic health of the region, with a rising middle class and favorable business climate, is also contributing to a thriving market. Fiscal policies, such as tax incentives for pet food manufacturers, further support market growth. Other relevant financial indicators, such as the availability of raw materials and labor costs, also play a crucial role in market performance. As the pet food market continues to expand globally, countries within Northern Africa with strong economic indicators and supportive policies are experiencing faster market growth compared to others.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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