OTC Pharmaceuticals - Northern Africa

Revenue in the OTC Pharmaceuticals market amounts to US$3.02bn in 2024. The market is expected to grow annually by 7.46% (CAGR 2024-2029).
The market's largest segment is the segment Vitamins & Minerals with a market volume of US$765.30m in 2024.
In global comparison, most revenue is generated United States (US$41bn in 2024).
In relation to total population figures, per person revenues of US$11.58 are generated in 2024.
In the OTC Pharmaceuticals market, 5.8% of total revenue will be generated through online sales by 2024.

Definition:
The Over-the-Counter Pharmaceuticals market includes non-prescription medications, treatments, and healthcare products that are available directly to consumers without a prescription from a licensed healthcare professional. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere such as supermarkets, and online retailers. Sales by hospitals are not included.

Structure:
The market is subdivided into Analgesics, Cold and Cough Remedies, Digestives and Intestinal Remedies, Skin Treatment, Vitamins and Minerals, Hand Sanitizer, Eye care, Sleep aids, Wound care, and Other OTC Pharmaceuticals. The Analgesics market covers non-prescription pain-relief medications which help to relief aches, pains and fevers. Cold & Cough market covers non-prescription remedies aimed at relieving nasal congestion, coughing, sore throat, and related cold discomforts. The Digestives and Intestinal Remedies market encompasses non-prescription products designed to alleviate symptoms related to digestive discomfort and intestinal issues. The Skin Treatment market includes non-prescription medications formulated to address various dermatological concerns such as acne, eczema and dryness. The Vitamins and Minerals market comprises non-prescription dietary supplements containing essential nutrients such as vitamins and minerals. The Hand sanitizer market covers sanitizing products which are applied on hands to effectively reduce the presence of bacteria and viruses. The Eye Care market covers non-prescription products to address common eye-related discomforts such as dryness, irritation or redness. The Sleep Aids market covers non-prescription products designed to promote relaxation, alleviate insomnia, and improve sleep quality. The Wound Care market includes non-prescription products designed to facilitate wound healing and prevent infection.

Additional information:
OTC Pharmaceuticals comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
For more information on the data displayed, use the info button next to the boxes.

Natural and synthetic agents
Analgesics (e.g. Asprin, Paracetamol)
Cough & Cold remedies (e.g. Vicks VapoRub)
Vitamins and Minerals
Skin treatment products

Prescription medicines
Homeopathic remedies

The OTC Pharmaceuticals market in Northern Africa is experiencing steady growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors all contribute to this positive trajectory.

Customer preferences in Northern Africa play a significant role in driving the growth of the OTC Pharmaceuticals market. Consumers in this region value convenience and accessibility when it comes to healthcare products. They prefer to have easy access to over-the-counter medications and self-care products without the need for a prescription.

This preference for self-care and the ability to treat minor ailments at home has led to an increase in demand for OTC Pharmaceuticals. Trends in the market also contribute to the growth of the OTC Pharmaceuticals sector in Northern Africa. One notable trend is the increasing awareness and adoption of preventive healthcare practices.

Consumers are becoming more proactive in managing their health and are seeking OTC medications and supplements to support their overall well-being. This trend is fueled by the growing availability of information and education about self-care and the benefits of OTC Pharmaceuticals. Another trend in the market is the rising popularity of herbal and natural remedies.

Consumers in Northern Africa have a long-standing tradition of using herbal medicines for various health conditions. The demand for herbal and natural OTC products has increased as consumers seek alternatives to synthetic medications. This trend is also influenced by the global shift towards natural and organic products.

Local special circumstances in Northern Africa contribute to the growth of the OTC Pharmaceuticals market. The region has a large population with limited access to healthcare facilities, particularly in rural areas. As a result, consumers rely heavily on OTC medications to manage common ailments and minor health issues.

The convenience and affordability of OTC Pharmaceuticals make them an attractive option for many individuals in Northern Africa. Underlying macroeconomic factors also play a role in the growth of the OTC Pharmaceuticals market in Northern Africa. Economic development and rising disposable incomes have increased the affordability of healthcare products for many consumers.

As the middle class expands and purchasing power increases, more individuals are able to afford OTC medications and self-care products. This economic growth has created a favorable market environment for OTC Pharmaceuticals. In conclusion, the OTC Pharmaceuticals market in Northern Africa is experiencing growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

The demand for accessible and convenient healthcare products, the increasing adoption of preventive healthcare practices, the popularity of herbal and natural remedies, limited access to healthcare facilities, and economic development all contribute to the positive trajectory of the market.

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The global pharmaceutical industry has experienced significant growth during the past two decades, with revenues totaling around 1.6 trillion U.S. dollars in 2023. With growth like that, the industry's size is now comparable to the gross domestic products (GDPs) of countries like Spain, Mexico, or Australia.