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Oils & Fats - Eastern Africa

Eastern Africa
  • Revenue in the Oils & Fats market amounts to US$5.26bn in 2024. The market is expected to grow annually by 12.10% (CAGR 2024-2029).
  • In global comparison, most revenue is generated India (US$46bn in 2024).
  • In relation to total population figures, per person revenues of US$11.47 are generated in 2024.
  • In the Oils & Fats market, volume is expected to amount to 1.10bn kg by 2029. The Oils & Fats market is expected to show a volume growth of 6.1% in 2025.0.
  • The average volume per person in the Oils & Fats market is expected to amount to 1.9kg in 2024.

Definition:

The Oils and Fats market covers all substances that are composed of fatty acids and used for cooking purposes or as an ingredient in many food products. These fats and oils can be obtained from plants or animals and are available in both liquid (oils) and solid (fats) form.

Structure:

The market consists of four different submarkets:

  • The Butter market covers all products that are defined as a high-fat milk product and contain a minimum of 80% fat. Its other ingredients are water, protein, and lactose.
  • The Margarine market covers all products that are made of vegetable oils and contains a minimum of 80% fat.
  • The Edible Oils market covers any type of oil that is extracted from plants and is used for cooking and food preparation.
  • The Other Oils & Fats market covers lard and other edible animal fats.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Butter
  • Margarine
  • Edible oils
  • Edible animal fats

Out-Of-Scope

  • Peanut Butter
  • Ghee
  • Butter oil
  • Out-of-home consumption
Oils & Fats: market data & analysis - Cover

Market Insights report

Oils & Fats: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Volume

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Price

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Nov 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Oils & Fats market in Eastern Africa is witnessing subdued growth, influenced by factors like fluctuating agricultural output, shifting consumer preferences towards healthier options, and economic challenges affecting purchasing power and production costs.

    Customer preferences:
    In Eastern Africa, there is a growing consumer preference for healthier oils and fats, driven by heightened awareness of nutrition and wellness. This shift is particularly evident among younger demographics who prioritize plant-based and heart-healthy options, such as olive oil and avocado oil, over traditional fats. Additionally, urbanization is influencing lifestyles, with busy consumers opting for convenient, ready-to-use cooking oils. Cultural influences also play a role, as traditional dishes are being adapted to incorporate healthier alternatives without sacrificing flavor.

    Trends in the market:
    In Eastern Africa, the Oils & Fats market is experiencing a notable shift towards healthier cooking options, with consumers increasingly favoring oils like olive and avocado over traditional fats. This trend is being driven by a younger demographic that values nutrition and wellness, alongside a rapid urbanization that encourages convenient, ready-to-use products. Additionally, traditional culinary practices are evolving, integrating these healthier fats without compromising on taste. For industry stakeholders, this signifies a need to innovate product offerings and marketing strategies to meet the rising demand for health-conscious options.

    Local special circumstances:
    In Eastern Africa, the Oils & Fats market is influenced by diverse geographical and cultural factors that shape consumer preferences. The region's agricultural richness allows for a variety of locally sourced oils, such as sesame and groundnut, which are celebrated in traditional dishes. Additionally, cultural shifts towards health consciousness are prompting consumers to explore alternatives to palm oil, which has long been a staple. Regulatory frameworks promoting food safety and nutritional labeling further encourage transparency, compelling manufacturers to adapt their offerings to meet the demand for healthier and locally relevant options.

    Underlying macroeconomic factors:
    The Oils & Fats market in Eastern Africa is significantly influenced by macroeconomic factors such as agricultural productivity, trade policies, and consumer income levels. Global economic trends, including fluctuations in oil prices and international trade dynamics, impact the cost of imported oils, affecting local pricing strategies. Moreover, national economic health, characterized by GDP growth and inflation rates, shapes consumer purchasing power and preferences. Fiscal policies that promote local agriculture and sustainability initiatives further enhance the market, encouraging investments in alternative oils and fostering innovation in product development to meet evolving consumer demands for healthier options.

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

    Modeling approach:

    Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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    Oils & Fats: market data & analysis - BackgroundOils & Fats: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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