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  4. Dairy Products & Eggs

Milk - Eastern Africa

Eastern Africa
  • Revenue in the Milk market amounts to US$4.56bn in 2024. The market is expected to grow annually by 7.49% (CAGR 2024-2029).
  • In global comparison, most revenue is generated India (US$71bn in 2024).
  • In relation to total population figures, per person revenues of US$9.94 are generated in 2024.
  • In the Milk market, volume is expected to amount to 3.65bn kg by 2029. The Milk market is expected to show a volume growth of 2.5% in 2025.0.
  • The average volume per person in the Milk market is expected to amount to 7.0kg in 2024.

Definition:

Milk is defined as a protein- and fat-rich opaque white or creamy-colored fluid. This combination of nutrients can also be milked from other animals such as sheep and goats, but from an economic perspective, cow's milk remains the world's most important dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Regular fresh milk
  • Full-fat milk, reduced-fat milk, low-fat milk, skimmed milk, semi-skimmed milk
  • Regular pasteurized milk, ultra-pasteurized (UHT) milk, raw milk
  • Flavored milk, barista milk
  • Lactose-free milk

Out-Of-Scope

  • Preserved and powdered milk
  • Yogurt drinks
  • Non-dairy milk substitutes
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Milk Market in Eastern Africa has seen a minimal growth rate due to factors such as limited access to technology and low health awareness. However, online services have provided convenience for consumers and may contribute to future growth in the Dairy Products & Eggs Market within The Food market.

Customer preferences:
Consumer preferences in Eastern Africa's Milk Market of the Dairy Products & Eggs Market within The Food market are seeing a shift towards more plant-based milk alternatives, such as soy and almond milk, due to cultural influences and health concerns. Additionally, there is an increase in demand for organic and locally-sourced milk products, reflecting a growing interest in sustainable and ethically-produced food. This trend is further driven by the rise in health-conscious consumers and a growing middle class with higher purchasing power.

Trends in the market:
In Eastern Africa, the Milk Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards more sustainable and ethical practices. There has been a rise in demand for organic and locally sourced dairy products, as consumers become more conscious of their environmental footprint. Additionally, the use of technology in milk production and distribution is on the rise, with mobile apps being used for milk collection and payment systems. This trend is significant as it promotes transparency and efficiency in the supply chain, ultimately benefiting both producers and consumers. However, it may also pose challenges for small-scale farmers who may not have access to these technologies. Industry stakeholders should closely monitor this trend and consider investing in sustainable and technology-driven solutions to stay competitive in the market.

Local special circumstances:
In Eastern Africa, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's climate and cultural practices. The predominantly pastoralist communities rely on milk as a primary source of nutrition and income, leading to a high demand for dairy products. Additionally, the region's regulatory environment, including trade agreements and government policies, play a significant role in shaping the milk market dynamics. These factors create a unique market landscape that differs from other regions.

Underlying macroeconomic factors:
The Milk Market of the Dairy Products & Eggs Market within The Food market in Eastern Africa is influenced by various macroeconomic factors. The region's economic growth, government policies, and investment in infrastructure play a crucial role in shaping the market. Countries with stable economic conditions and supportive policies, such as Ethiopia and Kenya, are experiencing steady growth in the milk market. On the other hand, political instability and weak economic conditions in countries like Somalia and South Sudan have hindered the growth of the market. Additionally, the rising demand for dairy products due to the growing population and increasing urbanization is also a major driving force for market growth in Eastern Africa.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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