Food - Croatia

Croatia

Revenue in the Food market amounts to US$9.30bn in 2024. The market is expected to grow annually by 4.34% (CAGR 2024-2029).
The market's largest segment is the segment Meat with a market volume of US$2.00bn in 2024.
In global comparison, most revenue is generated in China (US$1,601bn in 2024).
In relation to total population figures, per person revenues of US$2,334.00 are generated in 2024.
In the Food market, 1.3% of total revenue will be generated through online sales by 2024.
In the Food market, volume is expected to amount to 1,992.00m kg by 2029. The Food market is expected to show a volume growth of 1.9% in 2025.
The average volume per person in the Food market is expected to amount to 455.10kg in 2024.

Key regions: United States, Canada, China, India, South Korea

Definition:

The food market covers all edible products that are bought and consumed for nutrient-based purposes. The market includes both fresh and processed foods.

Structure:

The market consists of 13 different markets:

The Dairy products & Eggs market covers animal products, such as milk, eggs and products made from mammal’s milk and non-animal products, such as milk substitutes. This market is divided into six subsegments that include milk, milk substitutes, yogurt, cheese, eggs and other dairy products and eggs.
The Meat market covers animal products, such as pork, poultry, and free-from meat products, such as meat substitutes. This market is divided into three submarkets: fresh meat, processed meat, and meat substitutes.
The Fish & Seafood market covers products made from fish and seafood. This market is divided into three submarkets: fresh fish, fresh seafood, and processed fish & seafood.
Fruits & Nuts cover edible fruits and nuts. This market is divided into three submarkets: fresh fruits, processed & frozen fruits, and nuts.
The Vegetables market covers edible plants. This market is divided into two submarkets: fresh vegetables, processed & frozen vegetables.
The Bread & Cereal products market covers baked goods made from dough. Dough is made using flour, water, a leavening agent, and other optional ingredients. This market also covers products made from cereals that are usually used as part of a main meal. This market is divided into five submarkets: bread, pasta, rice, breakfast cereals and other cereal products.
The Oils and Fats market covers both edible oils and fats made from animals and plants. This market is divided into four submarkets: butter, margarine, edible oils, and other oils & fats.
The Sauces and Spices market covers additional ingredients used during the food preparation process and is divided into three submarkets: tomato ketchup, other sauces, and spices & culinary herbs.
The Convenience food market covers prepared food and meals that require little effort to prepare. This market is divided into two subsegments, soups and ready-to-eat meals.
The Spreads and Sweeteners market covers spreads and ingredients added to food or beverages to give it a sweet flavor. This market is divided into two subsegments, spreads and sweeteners.
The Confectionery & Snacks market covers sweet, savory, and salty food. This market is divided into two subsegments, confectionery and snacks.
The Baby food market covers food that is only meant to be consumed by babies and small children.
The Pet food market covers food that is intended for pet use only.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included. The out-of-home revenue data is only shown as a separate box at the market level.

For more information on the displayed data, click the info button on the right side of each box.

Market

Region

Region comparison

Currency

Analyst Opinion

The Food market in Croatia is experiencing minimal growth, influenced by factors such as consumer preferences for convenience and online services, increasing health awareness, and the use of digital technology. This is evident in the sub-markets of Dairy Products & Eggs, Meat, Fish & Seafood, Fruits & Nuts, Vegetables, Bread & Cereal Products, Oils & Fats, Sauces & Spices, Convenience Food, Spreads & Sweeteners, Confectionery & Snacks, Baby Food, Pet Food, Processed Vegetables, Fruit & Potatoes, and Pasta & Rice. These factors are driving the overall market, but the slow growth rate may also be impacted by factors such as economic conditions and changing dietary patterns.

Customer preferences: Consumers in Croatia are increasingly seeking convenient and healthy food options, leading to a rise in demand for locally sourced, organic, and sustainable products. The trend is driven by a growing focus on personal health and wellness, as well as a desire to support local businesses and reduce environmental impact. As a result, food markets are adapting to offer a wider selection of fresh, organic, and ethically sourced products to meet the changing preferences of consumers.

Trends in the market: In Croatia's Food Market, there is a growing trend towards sustainable and locally sourced products. This trend is driven by consumer demand for healthier and environmentally friendly options. As a result, there has been an increase in small-scale farmers and independent producers offering organic and artisanal products. This trajectory is significant as it promotes a more sustainable and diverse food system, while also supporting local businesses. The implications for industry stakeholders include the need to adapt to changing consumer preferences and potentially invest in sustainable practices to remain competitive in the market. Additionally, there is a potential for collaboration between farmers and retailers to meet the demand for local and organic products.

Local special circumstances: In Croatia, The Food market is heavily influenced by the country's rich agricultural industry and Mediterranean cuisine. The use of locally grown produce and traditional cooking methods sets it apart from other markets. Additionally, strict regulations on food quality and safety ensure that consumers have access to high-quality products. The country's strong cultural ties to food also play a significant role in the market, with a focus on traditional dishes and ingredients. These unique factors contribute to the diverse and dynamic nature of The Food market in Croatia, making it an exciting and competitive industry.

Underlying macroeconomic factors: The performance of The Food market in Croatia is heavily influenced by macroeconomic factors, such as the country's economic health, fiscal policies, and global economic trends. The overall economic stability and growth of Croatia can impact consumer spending and purchasing power, which in turn affects the demand for food products. Fiscal policies, such as taxes and regulations, can also impact the production and distribution costs of food products, ultimately affecting their market price. Additionally, global economic trends, such as trade policies and currency exchange rates, can also influence the import and export of food products, as well as the overall competitiveness of the market. These macroeconomic factors play a significant role in shaping the performance of The Food market in Croatia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.