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  4. Bread & Cereal Products

Bread - Croatia

Croatia
  • Revenue in the Bread market amounts to US$559.10m in 2024. The market is expected to grow annually by 2.97% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$80bn in 2024).
  • In relation to total population figures, per person revenues of US$140.30 are generated in 2024.
  • In the Bread market, volume is expected to amount to 137.90m kg by 2029. The Bread market is expected to show a volume growth of 0.4% in 2025.0.
  • The average volume per person in the Bread market is expected to amount to 33.3kg in 2024.

Definition:

The Bread market covers staple items made by mixing one or more types of flour, wet ingredients, and leavening ingredients, and then baking it until it becomes firm and dry. Bread is available in a variety of shapes and flavors. Popular types of bread include white, whole wheat, and sourdough.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Bread of all types of grain is included (wheat bread, whole wheat bread, brown bread, spelt bread, cornbread, yeast bread, sourdough, rice bread, gluten-free bread, raisin/fruit bread)
  • Fresh bread, frozen bread
  • Flatbread (Tortillas), bread rolls and sliced bread (toasted bread)
  • Bagels, Ciabatta, Baguette
  • Injera, Bao Buns, Panini, Naan, Pita, English Muffin

Out-Of-Scope

  • Pastry and other bakery goods
  • Gingerbread
  • Crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Bread market in Croatia within The Food market has seen negligible growth, influenced by factors such as market saturation and consumer preference for alternative products. Despite this, the convenience and accessibility of bread products continue to drive sales in the country.

Customer preferences:
As health and wellness continue to be top priorities for consumers, the Bread Market in Croatia is seeing a rise in demand for healthier and more nutritious bread options. This trend is driven by a growing awareness of the benefits of whole grains and gluten-free alternatives. Additionally, there is a shift towards locally sourced and artisanal breads, as consumers are increasingly interested in supporting small businesses and sustainable practices. This shift is also influenced by the cultural value placed on fresh and high-quality ingredients in Croatian cuisine.

Trends in the market:
In Croatia, the Bread Market of the Bread & Cereal Products Market is experiencing a shift towards healthier options, with consumers increasingly seeking out whole grain and gluten-free breads. This trend is expected to continue, driven by the rising health consciousness and demand for clean label products. Additionally, there is a growing interest in artisanal and specialty breads, reflecting the desire for unique and premium products. These trends present opportunities for industry stakeholders to innovate and diversify their offerings, while ensuring they meet the evolving demands of consumers.

Local special circumstances:
In Croatia, the Bread Market within the Bread & Cereal Products Market is heavily influenced by the country's rich culinary heritage and strong preference for traditional, artisanal breads. This has created a strong demand for locally sourced and organic ingredients, as well as a focus on preserving traditional baking methods. Additionally, strict regulations on food labeling and quality control ensure that consumers have access to high-quality, authentic bread products. These factors have contributed to a thriving and unique bread market in Croatia, setting it apart from other markets in the region.

Underlying macroeconomic factors:
The Bread Market of the Bread & Cereal Products Market within The Food market in Croatia is impacted by various macroeconomic factors such as consumer purchasing power, inflation, and economic stability. The country's overall economic health, including GDP growth and unemployment rates, can affect the demand for bread products. Fiscal policies, such as taxation and subsidies, also play a role in shaping the market. Additionally, global economic trends, such as changes in international trade and currency exchange rates, can impact the cost of raw materials and production, ultimately affecting the bread market's performance. Overall, a stable and growing economy, along with supportive fiscal policies, can drive the growth of the bread market in Croatia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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