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Baby Snacks & Others - Rwanda

Rwanda
  • Revenue in the Baby Snacks & Others market amounts to US$254.70k in 2024. The market is expected to grow annually by 9.38% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.02 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 14.49k kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 5.9% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others market in Rwanda has seen steady growth due to the rising demand for convenient and healthy baby food options. However, the market growth rate is minimal due to factors such as limited consumer awareness and purchasing power, as well as supply chain challenges in the region. These factors are impacting the market's growth potential.

Customer preferences:
As more parents prioritize convenience and health-consciousness, there has been a rise in demand for organic and all-natural baby snacks and other food options. This trend is driven by a growing awareness of the importance of wholesome nutrition for infants and young children. Additionally, with an increasing number of dual-income households, time-strapped parents are turning to convenient and on-the-go snack options for their little ones.

Trends in the market:
In Rwanda, there is a growing demand for healthy and convenient baby snacks, leading to an increase in the production and availability of organic and gluten-free options. Additionally, there is a rising trend of incorporating local ingredients in baby snacks, catering to the demand for sustainable and ethically-sourced products. This trend is expected to continue and expand in the coming years, presenting opportunities for local farmers and producers. However, it also poses challenges for larger companies to adapt to the changing market and consumer preferences. Overall, these trends signal a shift towards a more health-conscious and socially responsible market, with potential implications for industry stakeholders to innovate and diversify their offerings.

Local special circumstances:
In Rwanda, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by the country's unique geographical and cultural factors. With a high birth rate and young population, there is a growing demand for nutritious and convenient baby snacks. Moreover, the government's efforts to promote breastfeeding have led to a preference for locally sourced and organic ingredients. Additionally, the country's strict regulations on infant formula have encouraged the popularity of homemade baby snacks and other traditional foods. This combination of factors creates a market driven by a focus on natural and healthy options for babies and children.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending patterns, demographic shifts, and government policies. In Rwanda, the rising disposable income and increasing urbanization are driving the demand for convenience foods, including baby snacks and other baby food products. Additionally, favorable government policies promoting food security and nutrition, along with investments in agriculture and food processing, are creating a conducive environment for market growth. Furthermore, the growing awareness about the importance of nutrition for infant and child development is also contributing to the market's expansion.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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