Vegetables - Belgium

Belgium

Highlights

Revenue in the Vegetables market amounts to US$4.10bn in 2024. The market is expected to grow annually by 3.38% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$159bn in 2024).
In relation to total population figures, per person revenues of US$350.20 are generated in 2024.
In the Vegetables market, volume is expected to amount to 1.73bn kg by 2029. The Vegetables market is expected to show a volume growth of 1.7% in 2025.0.
The average volume per person in the Vegetables market is expected to amount to 137.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Vegetables Market in Belgium is experiencing negligible growth, influenced by factors such as changing consumer preferences towards convenience, increased health consciousness, and competition from processed alternatives that challenge fresh produce sales.

Customer preferences: In Belgium, consumers are gravitating towards plant-based diets, reflecting a broader trend of environmental sustainability and health consciousness. This shift is influenced by younger demographics who prioritize ethical sourcing and organic produce while seeking transparency in food origins. Additionally, the rise of meal kits and ready-to-eat vegetable options caters to busy lifestyles, enabling convenient access to nutritious meals. As home cooking gains popularity, consumers are also exploring diverse international cuisines, resulting in increased demand for exotic and specialty vegetables.

Trends in the market: In Belgium, the vegetables market is experiencing a notable surge in demand for organic and locally sourced produce, driven by a growing awareness of health and environmental issues. Consumers are increasingly favoring seasonal vegetables, aligning their purchases with sustainable farming practices. Meanwhile, the popularity of plant-based cooking has led to a rise in specialty vegetable varieties, such as heirloom and ethnic produce. This trend signifies a shift towards more diverse culinary experiences and poses opportunities for farmers and retailers to innovate product offerings, enhancing market competitiveness and sustainability.

Local special circumstances: In Belgium, the vegetables market is shaped by its unique geographical and cultural landscape, with a rich agricultural heritage that emphasizes local produce. The country’s temperate climate allows for a diverse range of seasonal vegetables, which consumers increasingly seek to support local farmers. Additionally, Belgium's strong focus on sustainability is reinforced by regulatory frameworks promoting organic farming and reducing food waste. The cultural appreciation for gourmet cooking further drives demand for specialty vegetables, creating a vibrant market that values quality and diversity over sheer volume.

Underlying macroeconomic factors: The vegetables market in Belgium is significantly influenced by macroeconomic factors such as consumer purchasing power, agricultural subsidies, and global trade dynamics. As Belgium's economy demonstrates steady growth, increased disposable income allows consumers to prioritize quality, leading to heightened demand for locally sourced and organic vegetables. Fiscal policies that support sustainable agriculture and reduce import tariffs on eco-friendly imports further enhance market opportunities. Additionally, global trends towards plant-based diets and health consciousness are driving demand for diverse vegetable offerings, creating a robust market that aligns with both local preferences and international sustainability goals.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.