Snack Food - Belgium

  • Belgium
  • Revenue in the Snack Food market amounts to US$1.45bn in 2024. The market is expected to grow annually by 3.47% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (US$52bn in 2024).
  • In relation to total population figures, per person revenues of US$123.80 are generated in 2024.
  • In the Snack Food market, volume is expected to amount to 206.10m kg by 2029. The Snack Food market is expected to show a volume growth of 1.0% in 2025.
  • The average volume per person in the Snack Food market is expected to amount to 16.7kg in 2024.

Key regions: Japan, India, China, United Kingdom, South Korea

 
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Analyst Opinion

The Snack Food market in Belgium has been experiencing negligible growth, influenced by factors such as the increasing popularity of healthier snacking options, consumer demand for convenience, and the rise of online purchasing options. This growth rate may also be impacted by the presence of diverse sub-markets, such as Tortilla Chips, Flips & Pretzels, Potato Chips, and Cookies & Crackers within the larger Confectionery & Snacks Market.

Customer preferences:
In Belgium, the Snack Food Market of the Confectionery & Snacks Market within The Food market has been influenced by the growing awareness of sustainability and ethical consumption. Consumers are seeking eco-friendly and socially responsible snack options, leading to an increase in demand for organic and fair trade products. Furthermore, there is a shift towards healthier snacking choices, as consumers prioritize their physical and mental well-being. This has resulted in a rise in demand for nutritious and functional snacks, such as protein bars and plant-based alternatives.

Trends in the market:
In Belgium, the Snack Food Market of the Confectionery & Snacks Market within The Food market is currently experiencing a shift towards healthier snack options. This trend is driven by consumer demand for healthier choices, leading to the introduction of new products such as organic, gluten-free, and low-sugar options. This trajectory is significant as it reflects a growing awareness of health and wellness among Belgian consumers. Industry stakeholders should take note of this trend and adapt their product offerings accordingly to remain competitive in the market.

Local special circumstances:
In Belgium, the Snack Food Market of the Confectionery & Snacks Market within The Food market is heavily influenced by the country's unique cultural and regulatory circumstances. For example, the country has strict regulations on food labeling and packaging, which affects the marketing and advertising strategies of snack food companies. Additionally, Belgium is known for its high consumption of chocolate, leading to a strong demand for premium and artisanal chocolate snacks. Furthermore, the country's location in Europe allows for easy access to a diverse range of ingredients, resulting in a wide variety of snack options for consumers.

Underlying macroeconomic factors:
The Snack Food Market of the Confectionery & Snacks Market within The Food market in Belgium is heavily impacted by macroeconomic factors such as consumer spending habits, economic growth, and government policies. The growing trend of health-conscious consumers and the rise in disposable income have led to a shift towards healthier snack options, driving the growth of the market. Additionally, the increasing demand for convenience and on-the-go snacking options, coupled with advancements in packaging technology, have further boosted market growth. However, fluctuations in raw material prices and changing consumer preferences pose challenges to the market's growth. Moreover, government initiatives promoting healthy eating habits and sustainable packaging are also expected to impact the market in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Demographics
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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