Pet Food - EMEA

EMEA

Revenue in the Pet Food market amounts to US$50.83bn in 2025. The market is expected to grow annually by 4.55% (CAGR 2025-2029).
In global comparison, most revenue is generated in the United States (US$61,830m in 2025).
In relation to total population figures, per person revenues of US$20.41 are generated in 2025.
In the Pet Food market, volume is expected to amount to 19.13bn kg by 2029. The Pet Food market is expected to show a volume growth of 1.8% in 2026.
The average volume per person in the Pet Food market is expected to amount to 7.2kg in 2025.

Key regions: Russia, Spain, Philippines, United Kingdom, India

Market

Region

Region comparison

Currency

Analyst Opinion

The Pet Food Market in EMEA has seen slow growth due to factors such as changing consumer preferences, increased competition, and stricter regulations. Despite this, the market is expected to continue its steady growth due to the growing pet ownership and rising demand for healthy and premium pet food options.

Customer preferences: With the rise of e-commerce and online shopping, consumers in the EMEA region are increasingly turning to digital platforms to purchase pet food. This trend is driven by convenience and the availability of a wider range of products compared to brick-and-mortar stores. Furthermore, the growing focus on pet health and wellness has led to an increase in demand for premium and natural pet food options. This shift is influenced by the rising pet humanization trend, where pets are seen as part of the family and their well-being is prioritized.

Trends in the market: In EMEA, the Pet Food Market is experiencing a rise in demand for premium and natural pet food products, driven by the increasing pet humanization trend. This has led to a shift towards healthier and more sustainable ingredients, as well as a focus on transparency and ethical sourcing. Additionally, there is a growing trend of personalized pet food options, catering to specific dietary needs and preferences. These trends are expected to continue, presenting opportunities for industry stakeholders to innovate and differentiate themselves in a competitive market.

Local special circumstances: In EMEA, the Pet Food Market is heavily influenced by the diverse cultural preferences and regulatory policies of different countries. For instance, in Germany, pet owners tend to prioritize high-quality, organic and locally sourced pet food products. On the other hand, in the United Arab Emirates, the market is driven by the high disposable income of pet owners, who are willing to spend on premium pet food brands. In addition, strict regulations on the use of certain ingredients in pet food also play a significant role in shaping the market landscape in EMEA.

Underlying macroeconomic factors: The Pet Food market in EMEA is also influenced by macroeconomic factors such as consumer spending, disposable income, and consumer preferences. Countries with strong economic growth and a growing middle class are experiencing higher demand for premium pet food products. Additionally, regulatory support for pet food safety and quality standards is driving market growth, as consumers become more conscious of the ingredients and sourcing of their pet's food. The rise in pet ownership and the humanization of pets in the region are also contributing to the growth of the Pet Food market, as owners increasingly prioritize the health and well-being of their furry companions.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.