Fresh Meat - EMEA | Statista Market Forecast

Fresh Meat - EMEA

EMEA

Highlights

Revenue in the Fresh Meat market amounts to US$402.20bn in 2024. The market is expected to grow annually by 7.29% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$261bn in 2024).
In relation to total population figures, per person revenues of US$164.70 are generated in 2024.
In the Fresh Meat market, volume is expected to amount to 44.43bn kg by 2029. The Fresh Meat market is expected to show a volume growth of 3.9% in 2025.0.
The average volume per person in the Fresh Meat market is expected to amount to 15.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Meat market in EMEA has witnessed modest growth, driven by factors such as increasing awareness about health and nutrition, convenience offered by online meat purchasing, and rising demand for ethically-sourced and organic meat. Despite minimal growth rate, the market is impacted by various factors including fluctuating meat prices, changing consumer preferences, and government regulations on meat production and trade.

Customer preferences: The demand for organic and ethically-sourced fresh meat has been on the rise in the EMEA region, as consumers become more conscious about the environmental impact of their food choices. This trend is particularly evident among younger generations, who prioritize sustainability and animal welfare. Additionally, there has been a growing interest in alternative protein sources, such as plant-based meats, driven by health and environmental concerns. These shifts in consumer preferences are shaping the future of the fresh meat market in the region.

Trends in the market: In EMEA, the Fresh Meat Market of the Meat Market within The Food market is experiencing a shift towards sustainable and ethical sourcing of meat products. Consumers are becoming more conscious of the environmental and animal welfare implications of their food choices. This trend is expected to continue, with a focus on transparency and traceability in the supply chain. This could have significant implications for industry stakeholders, as they may need to adapt their practices to meet consumer demands and maintain their competitiveness in the market. Additionally, the rise of plant-based meat alternatives is also gaining momentum in the region, presenting opportunities for companies to diversify their product offerings and cater to the growing demand for meatless options.

Local special circumstances: In EMEA, the Fresh Meat market is heavily influenced by the diverse cultural and regulatory landscape. In Europe, the demand for organic and ethically sourced meat is on the rise, driven by the growing consumer preference for sustainable and locally produced food. In the Middle East, the market is shaped by religious beliefs and traditions, with a strong demand for halal meat. Additionally, the region's high-income population has a strong preference for premium and imported meat products, creating opportunities for international suppliers. These unique factors contribute to the dynamic and evolving nature of the Fresh Meat market in the EMEA region, making it a complex and competitive market for players to navigate.

Underlying macroeconomic factors: In the EMEA region, the Fresh Meat Market of the Meat Market within The Food market is influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. For instance, countries with a strong economy and stable fiscal policies are experiencing higher growth in the market compared to countries with economic instability and restrictive fiscal policies. Additionally, variations in consumer spending power and disposable income also impact the demand for fresh meat products. Furthermore, changing dietary trends and consumer preferences towards healthier and sustainable food options are also influencing the market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.