Butter - Zambia

  • Zambia
  • Revenue in the Butter market amounts to US$13.23m in 2024. The market is expected to grow annually by 11.34% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in India (US$6,891m in 2024).
  • In relation to total population figures, per person revenues of US$0.63 are generated in 2024.
  • In the Butter market, volume is expected to amount to 1.26m kg by 2029. The Butter market is expected to show a volume growth of 4.1% in 2025.
  • The average volume per person in the Butter market is expected to amount to 0.05kg in 2024.

Key regions: Canada, Japan, United Kingdom, South Korea, United States

 
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Analyst Opinion

The Butter Market in Zambia is experiencing subdued growth, influenced by factors like fluctuating dairy prices, limited local production capacity, and changing consumer preferences towards healthier alternatives. These elements are impacting the overall market dynamics significantly.

Customer preferences:
In Zambia, consumers are increasingly prioritizing health and wellness, which is reshaping their preferences in the butter market. There is a noticeable shift towards plant-based and low-fat alternatives, reflecting a growing awareness of nutritional content. Additionally, younger demographics are gravitating towards artisanal and locally sourced products, driven by a desire to support local economies and sustainable practices. This evolving lifestyle, influenced by urbanization and access to information, is prompting manufacturers to innovate and diversify their product offerings.

Trends in the market:
In Zambia, the Butter Market is experiencing a shift towards health-conscious consumption, as consumers increasingly favor plant-based and low-fat alternatives. This trend is driven by heightened awareness of nutritional content and the health impacts of dietary choices. Furthermore, younger consumers are showing a preference for artisanal and locally sourced butter, seeking to support local producers and sustainable practices. This evolving landscape compels manufacturers to innovate, diversify their product lines, and adapt to changing consumer demands, which could enhance market competitiveness and foster economic growth within the sector.

Local special circumstances:
In Zambia, the Butter Market is influenced by unique local factors, including traditional dietary preferences and the agricultural landscape. The country's rich dairy farming heritage fosters a demand for locally produced butter, while cultural practices emphasize communal sharing of food, boosting artisanal production. Regulatory frameworks also play a role, as government initiatives to promote local agriculture encourage the use of indigenous ingredients. These elements shape consumer choices, driving interest in natural, locally sourced products and fostering a competitive yet sustainable market environment.

Underlying macroeconomic factors:
The Butter Market in Zambia is significantly influenced by macroeconomic factors such as national economic health, global dairy trends, and fiscal policies. Economic stability and growth in disposable income encourage consumers to shift towards premium, locally produced butter. Additionally, fluctuations in global dairy prices impact local production costs, affecting pricing strategies. Government initiatives promoting agricultural development enhance local dairy farming, while regulatory frameworks can facilitate or hinder market access. Furthermore, the emphasis on sustainable practices resonates with global consumer trends, driving demand for natural and ethically sourced butter products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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