Fruits & Nuts - Lebanon

Lebanon

Highlights

Revenue in the Fruits & Nuts market amounts to US$611.60m in 2024. The market is expected to grow annually by 9.44% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$135bn in 2024).
In relation to total population figures, per person revenues of US$117.20 are generated in 2024.
In the Fruits & Nuts market, volume is expected to amount to 364.40m kg by 2029. The Fruits & Nuts market is expected to show a volume growth of 6.4% in 2025.0.
The average volume per person in the Fruits & Nuts market is expected to amount to 57.8kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Fruits & Nuts Market in Lebanon is witnessing steady growth, fueled by increasing health consciousness, a shift toward fresh and processed options, and the demand for convenient snacking solutions that cater to diverse consumer preferences.

Customer preferences: Consumers in Lebanon are showing a growing preference for organic and locally sourced fruits and nuts, reflecting a cultural inclination towards sustainable and healthy eating practices. This trend is further influenced by a younger demographic that prioritizes wellness and natural ingredients in their diets. Additionally, the rise of social media is driving interest in visually appealing snack options, prompting brands to innovate with vibrant packaging and unique flavor combinations. The demand for convenience is also evident, as busy lifestyles encourage on-the-go snack options that align with health-conscious choices.

Trends in the market: In Lebanon, the Fruits & Nuts Market is experiencing a significant shift towards organic and locally sourced products, driven by consumers' increasing awareness of health and sustainability. This trend is particularly prominent among younger demographics who prioritize wellness and natural ingredients in their diets. The influence of social media on consumer preferences is notable, as visually appealing snack options gain popularity, prompting brands to enhance packaging and explore unique flavor combinations. Furthermore, the demand for convenient, on-the-go snacks aligns with busy lifestyles, presenting opportunities for industry stakeholders to innovate and cater to these evolving consumer needs.

Local special circumstances: In Lebanon, the Fruits & Nuts Market is shaped by the country's rich agricultural heritage, with diverse climatic conditions that support a wide range of fruit and nut cultivation. Local varieties, such as Lebanese figs and walnuts, are celebrated for their unique flavors and are often incorporated into traditional cuisine. Cultural practices, such as family gatherings and festive occasions, further promote the consumption of these products. Additionally, regulatory support for organic farming initiatives encourages sustainable practices, making it easier for local farmers to meet the rising demand for organic options, thus enhancing market dynamics.

Underlying macroeconomic factors: The Fruits & Nuts Market in Lebanon is significantly influenced by macroeconomic factors such as agricultural policies, trade agreements, and economic stability. Fluctuations in global commodity prices can impact the cost of production, affecting farmers' profitability and market supply. Additionally, Lebanon's national economic health, characterized by currency instability and inflation, can deter investment and hinder growth in the agricultural sector. On the other hand, favorable fiscal policies that support local agriculture and promote exports can enhance market performance. Furthermore, increasing consumer demand for organic and locally sourced products aligns with global sustainability trends, further shaping market dynamics.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.