Baby Food - Lebanon | Statista Market Forecast

Revenue in the Baby Food market amounts to US$57.70m in 2024. The market is expected to grow annually by 4.31% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$20bn in 2024).
In relation to total population figures, per person revenues of US$11.06 are generated in 2024.
In the Baby Food market, volume is expected to amount to 4.83m kg by 2029. The Baby Food market is expected to show a volume growth of 1.9% in 2025.0.
The average volume per person in the Baby Food market is expected to amount to 0.8kg in 2024.

Definition:

The Baby Food market covers specially formulated foods that are intended for infants and small children, most notably in the form of homogenized food preparations. In this market, both supplementary foods (e.g., fruit- and vegetable-based baby food) and infant formula are included.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Homogenized and dietary food preparations for infant feeding
Infant formula
Baby rice cereals and flour for baby meals

Baby care products
Baby beverages
Out-of-home consumption

The Baby Food Market in Lebanon has been experiencing slow growth, with various factors impacting its performance. These include declining birth rates, economic challenges, and increasing preference for homemade baby food. However, the market is expected to see some growth due to rising health awareness among parents and the convenience offered by prepared baby food products. The sub-markets of Baby Milk & Infant Formula, Baby Cereals & Other Dried Baby Food, and Baby Snacks & Others are also expected to contribute to the overall growth of the market.

Customer preferences: As consumer awareness and education around the benefits of organic and natural products continue to rise, there has been a significant increase in demand for organic and clean label baby food options in Lebanon. Parents are becoming more conscious of the ingredients in their child's food and are seeking out products free from artificial additives and preservatives. This trend is also influenced by the growing focus on sustainability and ethical sourcing, with parents opting for products that align with their values.

Trends in the market: In Lebanon, the Baby Food Market is experiencing a shift towards organic and natural products, driven by increasing health and wellness concerns among consumers. This trend is expected to continue, with demand for premium and specialized baby food products on the rise. Additionally, there is a growing emphasis on convenience and innovative packaging solutions, in order to cater to the busy lifestyles of parents. These trends highlight the need for industry players to adapt their strategies and offerings to meet evolving consumer demands.

Local special circumstances: In Lebanon, the Baby Food market has seen steady growth due to high birth rates and a growing awareness of the importance of nutrition for infants. However, the market is also heavily influenced by cultural and religious practices, with many families preferring to make their own baby food at home. Additionally, the Lebanese government has strict regulations on the import and sale of baby food, leading to a limited variety of options available in the market. These factors contribute to the unique dynamics of the Baby Food market in Lebanon.

Underlying macroeconomic factors: The Baby Food Market in Lebanon is greatly impacted by macroeconomic factors such as economic stability, government policies, and consumer spending. Lebanon's economy has been facing challenges due to the ongoing political and social unrest, which has led to a decline in consumer spending and an increase in poverty rates. This, in turn, has affected the purchasing power of consumers, resulting in a slowdown in the growth of the Baby Food Market. However, the market is expected to see growth in the coming years as the government implements fiscal policies that aim to improve economic stability and increase consumer confidence. Additionally, the increasing awareness about the importance of nutrition and health among Lebanese parents is driving the demand for high-quality and nutritious baby food products.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.