Fruits & Nuts - South Korea

  • South Korea
  • Revenue in the Fruits & Nuts market amounts to US$15.83bn in 2024. The market is expected to grow annually by 4.93% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in India (US$135bn in 2024).
  • In relation to total population figures, per person revenues of US$305.90 are generated in 2024.
  • In the Fruits & Nuts market, volume is expected to amount to 2.78bn kg by 2029. The Fruits & Nuts market is expected to show a volume growth of 3.1% in 2025.
  • The average volume per person in the Fruits & Nuts market is expected to amount to 47.4kg in 2024.

Key regions: United Kingdom, Spain, South Korea, Russia, Philippines

 
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Analyst Opinion

The Fruits & Nuts Market in South Korea is witnessing minimal growth, influenced by factors such as changing consumer preferences, the increasing demand for healthy snacks, and the rising popularity of organic products, despite challenges in supply chain logistics and market saturation.

Customer preferences:
Consumers in South Korea are increasingly prioritizing health and wellness, leading to a growing interest in fruits and nuts as nutritious snack alternatives. This trend is fueled by a cultural shift towards holistic living, with younger generations embracing plant-based diets and organic produce. Additionally, the rise of social media influencers promoting healthy lifestyles has further popularized unique and exotic fruits and nuts. As urban living spaces become smaller, convenient, on-the-go packaging options are also gaining traction, reflecting evolving lifestyle demands.

Trends in the market:
In South Korea, the Fruits & Nuts market is experiencing a surge in demand for organic and sustainably sourced products, driven by consumers' heightened awareness of health and environmental issues. This trend is increasingly evident with the popularity of locally grown fruits and nuts, reflecting a desire for freshness and quality. Furthermore, innovative snacking options, such as nut-based bars and dried fruit mixes, are becoming mainstream. The implications for industry stakeholders include adapting product offerings to meet these preferences, investing in sustainable sourcing, and leveraging digital marketing to connect with health-conscious consumers.

Local special circumstances:
In South Korea, the Fruits & Nuts market is uniquely influenced by the country's diverse climate and rich agricultural heritage, which supports the cultivation of a variety of fruits, such as persimmons and strawberries, alongside nuts like walnuts. Cultural factors, including a strong emphasis on health and traditional dietary practices, further drive demand for natural and organic products. Additionally, stringent food safety regulations ensure high-quality standards, fostering consumer trust and shaping market dynamics. This convergence of local preferences and regulatory frameworks is creating a distinct landscape for innovative, health-focused offerings in the sector.

Underlying macroeconomic factors:
The Fruits & Nuts market in South Korea is significantly shaped by macroeconomic factors such as national economic stability, consumer spending patterns, and global trade dynamics. The country's robust economy, characterized by steady GDP growth and low unemployment rates, enhances disposable incomes, enabling consumers to prioritize health-focused food options. Additionally, shifts in global agricultural trends and trade agreements influence the availability and pricing of imported fruits and nuts, affecting local market competition. Fiscal policies promoting sustainable agriculture and investments in food safety infrastructure further contribute to the market's resilience and growth potential, catering to the increasing demand for organic and premium products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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