Beauty & Personal Care - Lebanon

Lebanon

In Lebanon, the Beauty & Personal Care market is projected to generate a revenue of US$349.90m in 2024.
It is expected to experience an annual growth rate of -0.33% (CAGR 2024-2029).
The largest segment within this market is Personal Care, with a volume of US$155.70m in 2024.
When compared to other countries worldwide, in the United States leads in terms of revenue generation, reaching US$100bn in 2024.
In relation to the total population, per person revenues amount to US$67.04 in 2024.
Furthermore, online sales are estimated to contribute 27.9% of the total revenue in the Beauty & Personal Care market by 2024.
Lebanon's beauty and personal care market is witnessing a surge in demand for organic and natural products, driven by increasing consumer awareness and preference for sustainable and eco-friendly options.

Key regions: United States, Worldwide, India, Indonesia, Canada

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Analyst Opinion

The Beauty & Personal Care market is thriving and one of the fastest growing consumer markets, driven in particular by the Cosmetics and Skin Care segments. The main reason for this strong growth is the generational shift with young consumers entering the market. At the same time, this change is reinforced by social media, internationality, and eCommerce, which have a lasting effect on buying behavior when it comes to beauty products. Trends from all over the world are spreading and changing the daily beauty and care routine.