Food - Lebanon

Lebanon

Revenue in the Food market amounts to US$5.62bn in 2024. The market is expected to grow annually by 9.95% (CAGR 2024-2029).
The market's largest segment is the segment Meat with a market volume of US$0.93bn in 2024.
In global comparison, most revenue is generated in China (US$1,601bn in 2024).
In relation to total population figures, per person revenues of US$1,077.00 are generated in 2024.
In the Food market, 3.4% of total revenue will be generated through online sales by 2024.
In the Food market, volume is expected to amount to 2,229.00m kg by 2029. The Food market is expected to show a volume growth of 6.3% in 2025.
The average volume per person in the Food market is expected to amount to 344.60kg in 2024.

Key regions: United States, Canada, China, India, South Korea

Definition:

The food market covers all edible products that are bought and consumed for nutrient-based purposes. The market includes both fresh and processed foods.

Structure:

The market consists of 13 different markets:

The Dairy products & Eggs market covers animal products, such as milk, eggs and products made from mammal’s milk and non-animal products, such as milk substitutes. This market is divided into six subsegments that include milk, milk substitutes, yogurt, cheese, eggs and other dairy products and eggs.
The Meat market covers animal products, such as pork, poultry, and free-from meat products, such as meat substitutes. This market is divided into three submarkets: fresh meat, processed meat, and meat substitutes.
The Fish & Seafood market covers products made from fish and seafood. This market is divided into three submarkets: fresh fish, fresh seafood, and processed fish & seafood.
Fruits & Nuts cover edible fruits and nuts. This market is divided into three submarkets: fresh fruits, processed & frozen fruits, and nuts.
The Vegetables market covers edible plants. This market is divided into two submarkets: fresh vegetables, processed & frozen vegetables.
The Bread & Cereal products market covers baked goods made from dough. Dough is made using flour, water, a leavening agent, and other optional ingredients. This market also covers products made from cereals that are usually used as part of a main meal. This market is divided into five submarkets: bread, pasta, rice, breakfast cereals and other cereal products.
The Oils and Fats market covers both edible oils and fats made from animals and plants. This market is divided into four submarkets: butter, margarine, edible oils, and other oils & fats.
The Sauces and Spices market covers additional ingredients used during the food preparation process and is divided into three submarkets: tomato ketchup, other sauces, and spices & culinary herbs.
The Convenience food market covers prepared food and meals that require little effort to prepare. This market is divided into two subsegments, soups and ready-to-eat meals.
The Spreads and Sweeteners market covers spreads and ingredients added to food or beverages to give it a sweet flavor. This market is divided into two subsegments, spreads and sweeteners.
The Confectionery & Snacks market covers sweet, savory, and salty food. This market is divided into two subsegments, confectionery and snacks.
The Baby food market covers food that is only meant to be consumed by babies and small children.
The Pet food market covers food that is intended for pet use only.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included. The out-of-home revenue data is only shown as a separate box at the market level.

For more information on the displayed data, click the info button on the right side of each box.

Market

Region

Region comparison

Currency

Analyst Opinion

The Food market in Lebanon is experiencing mild growth, with various factors impacting this growth rate. These include increasing demand for convenience food, the popularity of traditional Lebanese cuisine, and the growing awareness of healthy eating among consumers. This market is also influenced by the availability of a variety of locally produced dairy products, meat, fruits, and vegetables, as well as imported products such as oils and spices. Additionally, the rising trend of pet ownership and the demand for specialty foods for babies are contributing to the overall growth of The Food market in Lebanon.

Customer preferences: As Lebanese society becomes more health-conscious and environmentally aware, there is a growing demand for organic and locally-sourced food products in The Food market. This trend is driven by a desire for healthier and more sustainable options, as well as a preference for supporting local farmers and businesses. In addition, there has been a rise in online food delivery services, catering to busy urban lifestyles and providing convenience for consumers. This shift towards conscious and convenient food consumption reflects a larger trend towards conscious consumption and ethical choices in Lebanon.

Trends in the market: In Lebanon, The Food market industry is experiencing a surge in online food delivery services, as consumers turn to convenient and contactless options amidst the COVID-19 pandemic. This trend is expected to continue in the coming years, with more businesses investing in digital platforms and delivery logistics. Additionally, there is a growing demand for healthier and organic food options, leading to an increase in specialty food stores and farmers' markets. These trends not only cater to changing consumer preferences, but also provide opportunities for industry players to expand their market reach and streamline operations through technological advancements. However, there may be challenges in maintaining quality and safety standards in online food delivery, as well as in meeting the growing demand for sustainable and ethical food production. As such, industry stakeholders must carefully navigate these trends and adapt to the evolving market landscape to remain competitive and meet consumer expectations.

Local special circumstances: In Lebanon, The Food market is heavily influenced by the country's diverse cultural influences, including Mediterranean, Middle Eastern, and European cuisines. This has resulted in a unique blend of flavors and dishes, catering to a diverse population. Additionally, the country's location in the Middle East has allowed for easy access to a variety of fresh and locally sourced ingredients, contributing to the high quality and freshness of the food offered in the market. Furthermore, the regulatory environment in Lebanon is relatively lenient, encouraging small businesses and entrepreneurs to enter the market, resulting in a vibrant and competitive food scene.

Underlying macroeconomic factors: The Food market in Lebanon is heavily influenced by macroeconomic factors such as the overall economic health of the country, global economic trends, and fiscal policies. In recent years, the country has faced significant economic challenges, including high inflation and a decrease in purchasing power, which has significantly impacted The Food market. Additionally, the ongoing political instability and social unrest in the country have also had a significant effect on The Food market, leading to fluctuations in demand and supply. Furthermore, the country's reliance on imports for a significant portion of its food supply makes it vulnerable to fluctuations in global commodity prices and exchange rates, further impacting market performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.