Milk - Lebanon | Statista Market Forecast

Revenue in the Milk market amounts to US$116.60m in 2024. The market is expected to grow annually by 7.28% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$71bn in 2024).
In relation to total population figures, per person revenues of US$22.34 are generated in 2024.
In the Milk market, volume is expected to amount to 147.80m kg by 2029. The Milk market is expected to show a volume growth of 4.6% in 2025.0.
The average volume per person in the Milk market is expected to amount to 22.7kg in 2024.

Definition:

Milk is defined as a protein- and fat-rich opaque white or creamy-colored fluid. This combination of nutrients can also be milked from other animals such as sheep and goats, but from an economic perspective, cow's milk remains the world's most important dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), and sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Regular fresh milk
Full-fat milk, reduced-fat milk, low-fat milk, skimmed milk, semi-skimmed milk
Regular pasteurized milk, ultra-pasteurized (UHT) milk, raw milk
Flavored milk, barista milk
Lactose-free milk

Preserved and powdered milk
Yogurt drinks
Non-dairy milk substitutes
Out-of-home consumption

The Milk Market in Lebanon's Dairy Products & Eggs Market is experiencing minimal growth, influenced by factors such as changing consumer preferences and fluctuating milk prices. Despite the convenience of online services, traditional milk consumption remains dominant.

Customer preferences: With the rise of health and wellness trends, consumers in Lebanon are increasingly seeking dairy products and eggs from organic and local sources. This trend is driven by a growing awareness of the benefits of sustainable and ethical food choices, as well as a desire for fresher and healthier options. Additionally, the demand for plant-based milk alternatives is also on the rise, catering to the growing number of health-conscious and environmentally conscious consumers. This shift towards organic, local, and plant-based options is also influenced by cultural and religious beliefs, as well as concerns over animal welfare and the environmental impact of traditional dairy farming practices.

Trends in the market: In Lebanon, the Milk Market of the Dairy Products & Eggs Market within The Food market has experienced a surge in demand for organic and locally-sourced milk products. This trend is driven by consumers' increasing awareness and preference for healthier and more sustainable food options. As a result, dairy producers and retailers are investing in organic farming practices and promoting their products as environmentally friendly. This trend is expected to continue, and industry stakeholders must adapt by incorporating sustainability into their business strategies to remain competitive in the market.

Local special circumstances: In Lebanon, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's rich agricultural heritage and Mediterranean climate. Local dairy farms produce high-quality milk and cheese, while the proximity to the sea allows for a wide variety of seafood products. Additionally, strict food safety regulations ensure the freshness and quality of dairy products, making them a staple in Lebanese cuisine. The market is also driven by cultural traditions, with dairy products being a part of many traditional dishes and meals. However, political instability and economic challenges have affected the market, leading to fluctuations in supply and demand.

Underlying macroeconomic factors: The demand for milk products in Lebanon is largely influenced by macroeconomic factors such as consumer purchasing power, inflation rates, and government policies. The country's economic health, as well as global economic trends, can impact the market performance of dairy products and eggs. In recent years, Lebanon has faced economic challenges, including high inflation and currency devaluation, which have led to a decrease in consumer spending. However, the government has implemented policies to support the agricultural sector, which has positively impacted the milk market. Furthermore, the growing population and increasing urbanization in Lebanon are driving the demand for dairy products and eggs, as they are considered essential food items in the traditional Lebanese diet.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.