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  4. Spreads & Sweeteners

Sweeteners - Benelux

Benelux
  • Revenue in the Sweeteners market amounts to US$265.90m in 2024. The market is expected to grow annually by 3.60% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$125bn in 2024).
  • In relation to total population figures, per person revenues of US$8.85 are generated in 2024.
  • In the Sweeteners market, volume is expected to amount to 96.70m kg by 2029. The Sweeteners market is expected to show a volume growth of 1.5% in 2025.0.
  • The average volume per person in the Sweeteners market is expected to amount to 3.0kg in 2024.

Definition:

The Sweeteners market covers natural and synthetic ingredients added to food to give it a sweet flavor. Examples of natural sweeteners include sugar or honey while synthetic sweeteners include aspartame or sucralose.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Sugar
  • Honey
  • Artificial sweeteners

Out-Of-Scope

  • Syrups
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Sweeteners Market in the Benelux region has seen minimal growth due to a variety of factors. The increasing health consciousness among consumers has led to a decline in the demand for artificial sweeteners, while the traditional use of honey and sugar remains stable. Additionally, the prevalence of natural sweeteners and substitutes has also affected the overall market growth. This trend is expected to continue in the foreseeable future.

Customer preferences:
As consumers in the Benelux region become more health-conscious, there is a growing demand for natural and low-calorie sweeteners in the Spreads & Sweeteners Market within The Food market. This trend is driven by a shift towards healthier lifestyles and a preference for clean label products. Additionally, there is a growing awareness around the negative effects of artificial sweeteners, leading to a higher demand for more natural alternatives. This is further supported by the increasing availability of organic and non-GMO sweeteners in the market.

Trends in the market:
In Benelux, the Sweeteners Market of the Spreads & Sweeteners Market within The Food market is experiencing a shift towards healthier alternatives, with consumers increasingly demanding natural sweeteners such as stevia and agave. This trend is driven by the growing health consciousness among consumers and the rising prevalence of chronic diseases. As a result, companies are investing in research and development of new natural sweeteners to meet this demand. Additionally, there is a growing trend of sugar reduction in spreads and other food products, offering opportunities for innovation and product differentiation. This trend is likely to continue, as governments and health organizations promote reduced sugar consumption to combat obesity and related health issues. Industry stakeholders, including manufacturers, retailers, and consumers, must adapt to this trend to remain competitive in the market and meet evolving consumer preferences.

Local special circumstances:
In the Benelux region, the Sweeteners Market of the Spreads & Sweeteners Market within The Food market is influenced by the high demand for natural and healthy sweeteners. This is due to the health-conscious consumer base and government regulations promoting healthy food choices. Additionally, the region's geographical location and strong agricultural sector also play a significant role in the availability and production of locally sourced sweeteners, such as honey and agave syrup. These factors contribute to a unique market dynamic in the Benelux, where consumers are increasingly seeking healthier and more sustainable sweetener options.

Underlying macroeconomic factors:
The growth of the Sweeteners Market within the Spreads & Sweeteners Market of The Food market is influenced by macroeconomic factors such as changing consumer preferences, government regulations, and global economic trends. Countries with a high demand for healthier food options and strict regulations on sugar consumption are experiencing faster market growth compared to regions with less health-conscious consumers and more lenient regulations. Additionally, the increasing prevalence of chronic diseases such as diabetes and obesity globally is driving the demand for alternative sweeteners in food products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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