Confectionery - Benelux

  • Benelux
  • Revenue in the Confectionery market amounts to US$8.51bn in 2024. The market is expected to grow annually by 3.63% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (US$84bn in 2024).
  • In relation to total population figures, per person revenues of US$283.30 are generated in 2024.
  • In the Confectionery market, volume is expected to amount to 1,194.00m kg by 2029. The Confectionery market is expected to show a volume growth of 2.5% in 2025.
  • The average volume per person in the Confectionery market is expected to amount to 36.2kg in 2024.

Key regions: Spain, Canada, Japan, South Korea, Russia

 
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Analyst Opinion

The Confectionery & Snacks Market in Benelux is experiencing slow growth due to factors such as increasing health consciousness, availability of healthier alternatives, and fluctuating raw material prices. However, the Chocolate Confectionery and Ice Cream sub-markets are expected to drive the market forward with their innovative product offerings and growing demand from younger consumers. The Sugar Confectionery and Preserved Pastry Goods & Cakes sub-markets are facing challenges due to changing consumer preferences and increasing competition from alternative snacks.

Customer preferences:
In Benelux, there has been a growing demand for healthier and more sustainable options in the Confectionery Market of the Confectionery & Snacks Market within The Food market. This trend is driven by a shift towards healthier lifestyles and a greater focus on environmental concerns. As a result, there has been an increase in demand for organic, natural, and plant-based confectionery products. Additionally, there is a growing interest in ethical and fair-trade confectionery, highlighting the importance of conscious consumerism in the region.

Trends in the market:
In Benelux, the Confectionery & Snacks Market is experiencing a shift towards healthier options, with a growing demand for sugar-free and organic confectionery products. This trend is driven by increasing health consciousness among consumers and a desire for guilt-free indulgences. Industry players are responding by innovating and expanding their product lines to cater to this demand. Furthermore, there is a rise in online sales of confectionery products, as consumers seek convenience and a wider range of options. This trend is expected to continue, with potential implications for traditional brick-and-mortar retailers and opportunities for e-commerce platforms to capitalize on the growing online market.

Local special circumstances:
In the Benelux region, the Confectionery market is heavily influenced by cultural and regulatory factors. The Netherlands, for example, has a long-standing tradition of consuming sweets, resulting in a high demand for confectionery products. In Belgium, strict regulations on product labeling and ingredients have led to a focus on natural and organic options. In Luxembourg, the market is driven by a strong economy and high disposable income, resulting in a preference for premium and luxury confectionery items.

Underlying macroeconomic factors:
The Confectionery Market of the Confectionery & Snacks Market within The Food market is heavily impacted by macroeconomic factors such as consumer spending, inflation rates, and economic stability. In the Benelux region, the market is influenced by the overall economic health of the European Union, as well as national policies and trends. Despite some fluctuations in recent years, the EU has maintained a stable economy and favorable investment climate, which has contributed to the growth of the Confectionery Market. Additionally, increasing disposable incomes and changing consumer preferences towards indulgent treats have also contributed to the market's growth in the region. However, fluctuations in exchange rates and rising commodity prices may pose challenges for market players in the Benelux Confectionery Market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Overview

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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