DIY & Hardware Store - Benelux

Benelux

In Benelux, the revenue in the DIY & Hardware Store market reaches US$25.33bn in 2024.
It is projected to experience an annual growth rate of 3.05% (CAGR 2024-2029).
Comparing globally, in China generates the highest revenue in this market with US$785bn in 2024.
When considering the population, the per person revenue in Benelux amounts to US$843.00 in 2024.
The Benelux region is experiencing a surge in demand for high-quality power tools and DIY equipment.

Key regions: Worldwide, China, United States, India, Japan

Definition:

The DIY (Do-It-Yourself) market refers to the retail market for products used in home improvement and repair projects, such as tools, hardware, building materials, and lawn and garden products. These products are marketed to consumers who want to perform home improvement projects on their own rather than hire a professional. The DIY market provides consumers with the materials and tools they need to complete projects ranging from simple repairs to complete renovations, allowing them to save money and express their creativity in their living spaces.

Structure:

The market is divided into seven different segments:

The Paint, Wallpaper & Supplies segment includes products used for interior and exterior decoration, renovation, and protection of residential buildings.
The Tools & Machines segment consist of products used for construction, maintenance, and repair tasks.
The Hardware & Building Materials segment includes a diverse range of products that play an important role in the structure, safety, and functionality of a building.
The Lawn & Garden segment encompasses products that help homeowners and landscapers to create and maintain attractive and functional outdoor living spaces.
The Heating & Cooling segment focuses on produts that help regulate indoor temperatures, ensuring comfort, energy efficiency, and air quality in homes.
The Bathroom Hardware segment includes products designed to enhance the functionality and appearance of bathrooms.
The Floor Covering segment encompasses products that serve to protect the floor, enhance the appearance of the room, provide insulation and comfort, and can add value to a property.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.

Market

Region

Region comparison

Currency

Analyst Opinion

The DIY & Hardware Store market in Benelux is experiencing slow growth due to factors such as increasing competition, changing consumer preferences, and economic uncertainty. The Floor Covering and Paint sub-markets are particularly impacted by these factors, while Tools & Machines and Hardware & Building Materials remain steady. However, rising awareness about sustainable and eco-friendly products may drive growth in the Wallpaper & Supplies and Bathroom Hardware segments. Overall, the negligible growth rate of the market can be attributed to a combination of these factors.

Customer preferences: In recent years, there has been a growing trend among consumers in the Benelux region towards more sustainable and eco-friendly home improvement and DIY projects. This shift can be attributed to a heightened awareness of environmental issues and a desire to reduce carbon footprints. As a result, there has been an increase in demand for eco-friendly building materials and products, as well as a rise in interest in DIY techniques for repurposing and upcycling existing materials. Additionally, the rise of online communities and resources dedicated to sustainable living and DIY projects has further fueled this trend.

Trends in the market: 'The Benelux region is experiencing a growing trend of e-commerce in the DIY & Hardware Store Market, with more consumers turning to online shopping for their home improvement needs. This trend is driven by the convenience and wide selection offered by online retailers, as well as the increasing demand for contactless shopping due to the COVID-19 pandemic. This shift towards online channels is expected to continue in the coming years, with experts predicting a significant increase in online sales for DIY and hardware products. This presents potential opportunities for industry stakeholders to expand their digital capabilities and reach a wider customer base. However, it also poses challenges for traditional brick-and-mortar stores, who may need to adapt their business models to remain competitive in the changing market landscape.'

Local special circumstances: In the Benelux region, the DIY & Hardware Store Market is heavily influenced by the culture of DIY among the locals. The concept of DIY is deeply rooted in this region, with many people preferring to fix and build things themselves. This has led to a strong demand for DIY and hardware stores, and even smaller towns have multiple options to choose from. Additionally, the regulatory environment is relatively relaxed in the Benelux countries, making it easier for small businesses to enter the market and compete with larger players. This has resulted in a diverse and competitive market, with a wide range of products and services available for customers.

Underlying macroeconomic factors: The DIY & Hardware Store Market in Benelux is significantly impacted by macroeconomic factors such as consumer spending, employment rates, and housing trends. Countries with stable economic conditions and high levels of consumer confidence typically experience stronger demand for DIY products and services. Furthermore, government policies that encourage home ownership and renovation can also drive market growth. On the other hand, economic downturns and uncertainty can result in decreased consumer spending and postpone non-essential home improvement projects, affecting the performance of the market. Additionally, fluctuations in material prices, labor costs, and currency exchange rates can also impact the profitability of DIY stores in this region.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.