Fresh Seafood - EU-27

EU-27

Highlights

Revenue in the Fresh Seafood market amounts to US$18.48bn in 2024. The market is expected to grow annually by 3.19% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$12bn in 2024).
In relation to total population figures, per person revenues of US$41.29 are generated in 2024.
In the Fresh Seafood market, volume is expected to amount to 507.20m kg by 2029. The Fresh Seafood market is expected to show a volume growth of 1.7% in 2025.0.
The average volume per person in the Fresh Seafood market is expected to amount to 1.1kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Fresh Seafood market in EU-27 is experiencing negligible growth due to factors such as limited consumer awareness, inadequate distribution channels, and strict regulations. Despite this, the market shows potential for growth through increasing demand for fresh and sustainable seafood options.

Customer preferences: Consumers in EU-27 are increasingly seeking fresh, sustainably-sourced seafood options, driven by growing awareness of environmental concerns and a desire for healthier, natural products. This has led to a rise in demand for locally-caught seafood and a preference for smaller, independent fishmongers over large supermarkets. Additionally, the rise of flexitarian and plant-based diets has led to a demand for alternative seafood options such as seaweed and algae-based products.

Trends in the market: In the EU-27, the Fresh Seafood market is experiencing an increase in demand for sustainably sourced and traceable seafood products. This trend is driven by consumer demand for transparency and ethical sourcing. As a result, seafood producers and retailers are investing in technology and certifications to ensure the traceability and sustainability of their products. This trend is expected to continue, with potential implications for industry stakeholders such as increased competition and the need for strategic partnerships to meet consumer demands. Additionally, there is a growing trend towards alternative seafood options, such as plant-based or lab-grown seafood, which could disrupt the traditional seafood industry in the future.

Local special circumstances: In the EU-27, the Fresh Seafood Market of the Fish & Seafood Market within The Food market is heavily influenced by strict regulations on fishing and seafood imports, as well as consumer demand for sustainable and ethical seafood. This has led to the rise of certifications for responsible fishing practices and a growing market for locally sourced seafood. In countries like Italy and Spain, the strong cultural tradition of seafood consumption and the popularity of Mediterranean cuisine have also played a significant role in shaping the market. On the other hand, countries like Germany and the UK have a more health-conscious consumer base, driving the demand for fresh and high-quality seafood products.

Underlying macroeconomic factors: The Fresh Seafood Market of the Fish & Seafood Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. The market is highly dependent on the overall economic stability of the EU-27 region, as well as the demand for seafood in the global market. Additionally, government policies and regulations regarding fishing quotas, trade agreements, and environmental sustainability also play a significant role in shaping the market. The increasing focus on sustainable fishing practices and the growing demand for organic and traceable seafood products are also important factors driving market growth. Furthermore, the rising awareness about the health benefits of consuming seafood and the growing trend of seafood consumption in the foodservice industry are expected to further fuel market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.