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DIY & Hardware Store - EU-27

EU-27
  • In EU-27, the revenue generated in the DIY & Hardware Store market in 2024 amounts to US$230.60bn.
  • It is projected that the market will experience an annual growth rate of 2.54% (CAGR 2024-2029).
  • When compared globally, China generates the highest revenue in this market, with US$785bn in 2024.
  • Taking into account the total population figures, the per person revenue in EU-27 is US$515.40 in 2024.
  • This demonstrates the significance and potential of the DIY & Hardware Store market.
  • DIY & Hardware stores in Germany are experiencing a surge in demand for sustainable and eco-friendly products.

Definition:

The DIY (Do-It-Yourself) market refers to the retail market for products used in home improvement and repair projects, such as tools, hardware, building materials, and lawn and garden products. These products are marketed to consumers who want to perform home improvement projects on their own rather than hire a professional. The DIY market provides consumers with the materials and tools they need to complete projects ranging from simple repairs to complete renovations, allowing them to save money and express their creativity in their living spaces.

Structure:

The market is divided into seven different segments:

  • The Paint, Wallpaper & Supplies segment includes products used for interior and exterior decoration, renovation, and protection of residential buildings.
  • The Tools & Machines segment consist of products used for construction, maintenance, and repair tasks.
  • The Hardware & Building Materials segment includes a diverse range of products that play an important role in the structure, safety, and functionality of a building.
  • The Lawn & Garden segment encompasses products that help homeowners and landscapers to create and maintain attractive and functional outdoor living spaces.
  • The Heating & Cooling segment focuses on produts that help regulate indoor temperatures, ensuring comfort, energy efficiency, and air quality in homes.
  • The Bathroom Hardware segment includes products designed to enhance the functionality and appearance of bathrooms.
  • The Floor Covering segment encompasses products that serve to protect the floor, enhance the appearance of the room, provide insulation and comfort, and can add value to a property.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.

In-Scope

  • Tools such as power tools and hand tools
  • Hardware such as products related to safety and security
  • Lawn & Garden such as gardening tools and plant supplies
  • Heating & Cooling systems such as air conditioners and heaters
  • Bathroom fixtures such as toilets, faucets, and sinks
  • Floor Coverings such as parquet panels

Out-Of-Scope

  • Electrical supplies such as power inlets and extension cords
  • Household appliances such as refrigerators and dishwashers
  • Hardware services such as preventitive maintenance contracts
  • Professsional contruction machinery such as cement mixers
  • Air treatment devices such as purifiers and humidifiers
DIY & Hardware Store: market data & analysis  - Cover

Market Insights report

DIY & Hardware Store: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: Data is shown using current exchange rates. The applied current exchange rates are displayed in the Key Market Indicators below.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Company Insights

    Sales Channels

    Most recent update: Oct 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Analyst Opinion

    The DIY & Hardware Store market in EU-27 is currently experiencing a negligible growth rate. This can be attributed to factors such as the increasing availability of online shopping options, the rising trend of home improvement and renovation projects, and the growing demand for eco-friendly and sustainable products. Other factors impacting the market include the availability of a wide range of options for floor coverings, paints, tools, and building materials, as well as the convenience offered by one-stop-shop retailers. Additionally, the market is also influenced by changing consumer preferences towards DIY projects and the increasing popularity of smart home technology.

    Customer preferences:
    As the EU-27 region and the DIY & Hardware Store Market market continue to embrace sustainability, consumers are increasingly prioritizing environmentally-friendly products. With a growing focus on reducing waste and carbon footprint, there has been a rise in demand for sustainable and reusable materials for DIY projects. This trend is also driven by a shift towards more conscious consumption habits and ethical consumerism. As a result, retailers in the DIY & Hardware Store Market are incorporating eco-friendly options in their product offerings to cater to this growing consumer demand.

    Trends in the market:
    In the EU-27, the DIY & Hardware Store Market is experiencing a surge in online sales, as more consumers turn to e-commerce for their home improvement needs. Additionally, there is a growing trend of DIY enthusiasts using social media platforms like Instagram and Pinterest for inspiration and project ideas. This shift towards digital platforms is changing the way consumers engage with hardware stores, with traditional brick-and-mortar stores facing increased competition. This trend is significant as it highlights the importance for industry stakeholders to invest in digital strategies and adapt to changing consumer behavior. It also presents opportunities for hardware stores to showcase their products and services to a wider audience through digital channels. However, it also raises potential challenges for smaller stores that may struggle to keep up with the pace of digital transformation. As such, it is crucial for industry stakeholders to carefully assess and adapt to these trends to remain competitive in the DIY & Hardware Store Market.

    Local special circumstances:
    In Germany, the DIY & Hardware Store Market is heavily influenced by the country's strong DIY culture and the prevalence of home ownership. Additionally, there are strict regulations surrounding building and renovation projects, leading to a high demand for quality tools and equipment. In contrast, the UK market is characterized by a growing trend towards budget-friendly DIY projects and a preference for DIY chains over traditional hardware stores. This is influenced by a more competitive retail landscape and the UK's higher rate of urbanization, resulting in smaller living spaces and a focus on efficiency and cost savings.

    Underlying macroeconomic factors:
    The DIY & Hardware Store market in EU-27 is heavily influenced by macroeconomic factors such as GDP growth, inflation rates, and consumer spending. Countries with stable economic growth and low inflation rates tend to see higher demand for DIY & Hardware products, as consumers have more disposable income to invest in home improvement projects. Additionally, fiscal policies such as tax incentives for home renovations and investments in infrastructure can also impact the market. Furthermore, global economic trends, such as the shift towards online shopping and the increasing demand for sustainable and eco-friendly products, are also shaping the DIY & Hardware Store market in EU-27.

    Methodology

    Data coverage:

    Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

    Modeling approach / Market size:

    Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

    Additional Notes:

    The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    Building and renovating homes involves general contractors and subcontractors who build new homes and remodel existing homes. Home renovation projects also encompass the remodeling of external structures such as gardens, garages, and lawns. The total U.S. home improvement expenditure amounted to 566 billion U.S. dollars in 2022. Homeowners undertake home improvement to make residential properties more comfortable, upgrade air conditioning and heating systems, waterproof roofs and basements, soundproof rooms, and to extend their homes and boost energy savings.
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