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Yogurt Substitutes - Romania

Romania
  • Revenue in the Yogurt Substitutes market amounts to US$26.12m in 2024. The market is expected to grow annually by 7.86% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$470m in 2024).
  • In relation to total population figures, per person revenues of US$1.33 are generated in 2024.
  • In the Yogurt Substitutes market, volume is expected to amount to 3.01m kg by 2029. The Yogurt Substitutes market is expected to show a volume growth of 6.6% in 2025.0.
  • The average volume per person in the Yogurt Substitutes market is expected to amount to 0.1kg in 2024.

Definition:

Yogurt substitutes are non-dairy alternatives to traditional yogurt. They are made from plant-based ingredients, such as soy, coconut, almonds, or cashews. These substitutes aim to replicate the taste, texture, and nutritional properties of dairy yogurt without using any animal-derived ingredients. This makes them suitable for vegans, lactose intolerant individuals, those with dairy allergies, and/or people who simply wish to reduce their consumption of animal products. Yogurt substitutes often contain probiotics to promote gut health, and similarly to dairy-based yogurts, they can be used in various dishes and recipes.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Plain yogurt substitutes (vegan yogurt, without added flavouring)
  • Flavored yogurt substitutes, such as vanilla vegan yogurt, fruit vegan yogurt
  • Traditional vegan yogurt, Greek-style vegan yogurt, sugar-free vegan yogurt, high-protein vegan yogurt
  • Almond milk yogurt, soy milk yogurt, coconut milk yogurt, oat milk yogurt, cashew milk yogurt

Out-Of-Scope

  • Water kefir or Coconut water kefir
  • Milk substitutes
  • Cheese substitutes
  • Curdled milk substitutes
  • Drinkable vegan yogurt
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Yogurt Substitutes market in Romania is experiencing minimal growth due to various factors, such as increasing health consciousness among consumers and the convenience of online services. Despite this, the market for Dairy Products & Eggs in the Food industry continues to expand.

Customer preferences:
With the rising trend of health consciousness and sustainability, consumers in Romania are increasingly opting for plant-based yogurt substitutes. This shift is driven by the growing awareness of the environmental impact of dairy production and the health benefits of plant-based alternatives. Additionally, the rise of veganism and flexitarianism in the country has also contributed to the growing demand for yogurt substitutes made from soy, almond, and coconut milk.

Trends in the market:
In Romania, the Yogurt Substitutes Market is experiencing a shift towards plant-based options, driven by consumer demand for healthier and more sustainable alternatives. This trend is expected to continue, with companies investing in research and development to improve the taste and texture of these products. Additionally, there is a growing trend of incorporating probiotics and functional ingredients in these substitutes, catering to the rising demand for gut-friendly and functional foods. These trends have significant implications for industry stakeholders, as they will need to adapt their product offerings and marketing strategies to cater to the changing consumer preferences and capitalize on the growing demand for yogurt substitutes.

Local special circumstances:
In Romania, the Yogurt Substitutes market is influenced by the country's strong dairy culture and tradition. As a result, the market is dominated by local brands that offer traditional dairy alternatives, such as fermented milk and kefir. Additionally, government regulations and subsidies for dairy production have created a barrier for international brands to enter the market. These unique factors contribute to a strong preference for locally produced yogurt substitutes and limit the potential for competition from foreign brands.

Underlying macroeconomic factors:
The Yogurt Substitutes Market of the Dairy Products & Eggs Market within The Food market in Romania is strongly influenced by macroeconomic factors such as consumer purchasing power, government regulations, and economic stability. With a growing middle class and increasing disposable income, consumers are seeking more affordable and healthier alternatives to traditional dairy products like yogurt. Additionally, favorable government policies supporting plant-based diets and sustainable food systems are driving the demand for yogurt substitutes. Economic stability and favorable investment climate in Romania are also contributing to the growth of the market as it attracts foreign investments and supports the development of innovative yogurt substitute products.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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