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Baby Snacks & Others - Romania

Romania
  • Revenue in the Baby Snacks & Others market amounts to US$1.04m in 2024. The market is expected to grow annually by 11.46% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.05 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 54.57k kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 8.9% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others market in Romania has seen moderate growth due to factors such as increasing demand for healthy options, growing awareness among parents, and the convenience of online purchasing. However, subdued growth can be attributed to economic factors and competition in the market.

Customer preferences:
In Romania, the Baby Snacks & Others Market of the Baby Food Market within The Food market has seen a rise in demand for organic and all-natural products. This trend is driven by a growing awareness of the benefits of a healthy and sustainable lifestyle, coupled with an increasing concern for the environment. As a result, more parents are opting for products that are free from artificial additives and preservatives, in line with their desire to provide their children with the best possible nutrition.

Trends in the market:
In Romania, the Baby Snacks & Others Market of the Baby Food Market within The Food market is experiencing a surge in demand for organic and natural baby snacks. This trend is driven by a growing awareness among parents about the importance of healthy and nutritious food for their children. The market is also witnessing a rise in innovative and convenient packaging options for baby snacks, such as resealable pouches and multipacks. This trend is expected to continue in the coming years, as consumers become more health-conscious and seek out convenient and healthy snack options for their little ones. Industry stakeholders should focus on developing and promoting organic and natural baby snacks, as well as investing in innovative packaging solutions, to capitalize on this trend and meet the evolving needs of consumers.

Local special circumstances:
In Romania, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by the country's strong agricultural tradition and emphasis on locally sourced ingredients. This has led to a demand for organic and natural baby food options. Additionally, the country's strict regulations on food labeling and safety have created a trustworthy and transparent market for baby food. These factors have also influenced the development of innovative and diverse baby snacks and other products, meeting the needs and preferences of Romanian parents.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by macroeconomic factors such as consumer spending power, population growth, and government regulations. Countries with strong economic growth and rising disposable incomes are experiencing a higher demand for premium baby snacks and other baby food products. Additionally, favorable government policies for promoting healthy eating habits and increasing awareness about the nutritional value of baby snacks are also driving market growth. However, regions with economic instability and regulatory challenges may experience slower market growth due to reduced consumer spending and limited product availability.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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