Bread & Cereal Products - Turkey | Statista Market Forecast

Revenue in the Bread & Bakery Products market amounts to US$25.99bn in 2024. The market is expected to grow annually by 14.91% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$301.30 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 9.85bn kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 5.6% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 92.6kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Bread & Cereal Products market in Turkey has been steadily growing, fueled by factors such as increasing consumer health awareness, the convenience of online services, and the adoption of digital technologies. The market's average growth rate is influenced by the sub-markets of Bread, Pasta, Rice, Breakfast Cereals, and Other Cereal Products. These factors contribute to the overall growth of The Food market in Turkey.

Customer preferences: Consumers in Turkey are becoming more health-conscious, resulting in a growing demand for organic and whole grain bread and cereal products. This trend is driven by a preference for natural and nutritious food options, as well as a desire to support local farmers and sustainable agriculture practices. As a result, food companies are increasingly offering organic and whole grain options to cater to this demand. Additionally, there is a rising interest in gluten-free alternatives, reflecting the growing number of individuals with gluten intolerance or sensitivity. This shift towards healthier and more diverse options is also influenced by the increasing influence of Western health and wellness trends in Turkish society.

Trends in the market: In Turkey, the Bread & Cereal Products Market within The Food market is experiencing a rise in demand for gluten-free and organic options. This is in line with the global trend of health consciousness and clean label products. Additionally, there is a growing preference for traditional and artisanal breads and cereals, highlighting a return to more natural and authentic food choices. These trends have significant implications for industry stakeholders, as they must adapt to changing consumer preferences and invest in innovative and sustainable production methods to stay competitive in the market.

Local special circumstances: In Turkey, the Bread & Cereal Products Market is heavily influenced by the country's rich culinary culture. With a strong emphasis on traditional dishes and ingredients, the market is driven by consumers' preference for locally sourced and authentic products. Additionally, governmental regulations on food imports and exports play a significant role in shaping market dynamics. This has led to a high demand for domestically produced bread and cereal products, creating a competitive advantage for local manufacturers. Moreover, Turkey's unique geographical location allows for a diverse range of grains and cereals to be grown and used in the production of traditional breads and cereals, further differentiating it from other markets.

Underlying macroeconomic factors: The Bread & Cereal Products Market within The Food market in Turkey is heavily impacted by macroeconomic factors such as national economic health, fiscal policies, and global economic trends. The country's economic growth and stability, as well as its investment in infrastructure, play a crucial role in the performance of the market. Additionally, consumer spending patterns, inflation rates, and exchange rates also affect the demand for bread and cereal products. Moreover, increasing health consciousness and changing dietary preferences are driving the demand for healthier and more diverse options in the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.