Baby Snacks & Others - Turkey

Turkey

Highlights

Revenue in the Baby Snacks & Others market amounts to US$55.33m in 2024. The market is expected to grow annually by 8.91% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$806m in 2024).
In relation to total population figures, per person revenues of US$0.64 are generated in 2024.
In the Baby Snacks & Others market, volume is expected to amount to 2.57m kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 8.7% in 2025.0.
The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Baby Snacks & Others market in Turkey has been experiencing subdued growth, impacted by factors such as changing consumer preferences, economic challenges, and increasing competition. Despite this, the market is still driven by the convenience offered by online services and the growing health awareness among parents.

Customer preferences: In Turkey, there has been a noticeable increase in demand for organic and natural baby food products, driven by a growing awareness of the importance of nutrition and health. This trend is also reflected in the Baby Snacks & Others Market, where parents are looking for healthier and more nutritious options for their children. Additionally, there has been a rise in the popularity of homemade baby food, as parents are becoming more conscious of the ingredients and additives in store-bought products. This shift towards healthier and more natural options is also influenced by the increasing number of working mothers in Turkey, who are looking for convenient yet nutritious options for their children.

Trends in the market: In Turkey, the Baby Snacks & Others Market of the Baby Food Market within The Food market is seeing a surge in demand for organic and all-natural baby snacks. This trend has been fueled by the increasing awareness among parents about the importance of providing healthy and nutritious options for their children. As a result, there has been a shift towards clean label and transparent ingredient lists. This trend is expected to continue as consumers become more health-conscious and prioritize natural and organic products for their little ones. Industry stakeholders should take note of this trend and adapt their product offerings to cater to this growing demand.

Local special circumstances: In Turkey, the Baby Snacks & Others Market of the Baby Food Market within The Food market has been influenced by its unique geographical location between Europe and Asia. This has led to a fusion of cultural influences, resulting in a diverse range of baby snacks and food options available in the market. Additionally, the country's strict regulations on food safety and labeling have contributed to the high quality and trustworthiness of baby food products in the market. Furthermore, Turkey's growing economy and urbanization have resulted in a rise in working mothers, increasing the demand for convenient and healthy baby snack options.

Underlying macroeconomic factors: The growth of the Baby Snacks & Others Market within the Baby Food Market is impacted by various macroeconomic factors in Turkey. The country's economic health, fiscal policies, and global economic trends all play a role in shaping the market's performance. Turkey's growing middle-class population, coupled with increasing disposable income and changing lifestyles, are driving the demand for convenient and healthy baby snacks. Additionally, the government's initiatives to support the growth of the food industry and its focus on promoting healthy eating habits are also contributing to the market's expansion. However, economic challenges such as inflation and currency fluctuations may pose a threat to market growth in the country.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.