Eggs - Southern Africa | Statista Market Forecast

The Eggs Market in Southern Africa is experiencing minimal growth due to various factors such as low consumer awareness, limited availability of digital technologies, and lack of convenience in online services. Despite these challenges, the market is slowly expanding within The Food market, driven by the increasing demand for healthier food options.

Customer preferences: Consumers in Southern Africa are showing a growing preference for free-range and organic eggs, driven by a desire for healthier and more sustainable food options. This trend is also influenced by cultural traditions and a growing awareness of animal welfare. Additionally, there is a rising demand for specialty eggs such as omega-3 enriched or pasteurized eggs, as consumers become more health-conscious and seek out products with added nutritional benefits. This shift towards premium and ethically-sourced eggs reflects a larger trend towards conscious consumerism and a desire for transparency in the food industry.

Trends in the market: In Southern Africa, the Eggs Market of the Dairy Products & Eggs Market within The Food market is experiencing a rise in demand for free-range and organic eggs, as consumers become more health-conscious and environmentally aware. This trend is expected to continue as more consumers prioritize ethical and sustainable food choices. Additionally, there is a growing trend of using e-commerce platforms to purchase eggs, as online shopping becomes more prevalent in the region. This presents opportunities for industry stakeholders to expand their market reach and cater to the changing preferences of consumers.

Local special circumstances: In Southern Africa, the Eggs Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the region's diverse agricultural landscape. The production and distribution of eggs are impacted by the varying climates and farming practices across different countries, affecting supply and pricing. Additionally, cultural preferences for different types of eggs, such as free-range or organic, play a significant role in market demand. Regulatory factors, such as import and export regulations, also impact the availability and pricing of eggs in the region.

Underlying macroeconomic factors: The Eggs Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by macroeconomic factors such as consumer purchasing power, disposable income, and consumer preferences. Countries with stable and growing economies, such as South Africa, are experiencing higher demand for dairy and egg products due to increased consumer spending on food and beverages. In addition, favorable government policies and investments in agriculture and food production are also contributing to the growth of this market. However, the recent economic downturn and currency fluctuations in the region have had a negative impact on the market, leading to a slowdown in growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.