Confectionery & Snacks - Uganda

Uganda

Highlights

Revenue in the Confectionery & Snacks market amounts to US$1.22bn in 2024. The market is expected to grow annually by 9.78% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$135bn in 2024).
In relation to total population figures, per person revenues of US$24.49 are generated in 2024.
In the Confectionery & Snacks market, volume is expected to amount to 295.20m kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 5.7% in 2025.0.
The average volume per person in the Confectionery & Snacks market is expected to amount to 4.7kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Confectionery & Snacks Market in Uganda is experiencing slow growth, influenced by factors such as limited purchasing power, high competition, and changing consumer preferences. The market is also impacted by the sub-markets of confectionery and snack food, with shifting consumer tastes and preferences towards healthier options driving growth in the snack food segment. Despite the subdued growth rate, the market is expected to see an increase in demand due to the convenience and affordability of these products.

Customer preferences: The Confectionery & Snacks Market within The Food market in Uganda has seen a rise in demand for healthier and more nutritious options. With growing awareness about the impact of diet on overall health, consumers are gravitating towards products that offer functional benefits, such as snacks with added nutrients or low-sugar options. This trend is also influenced by the growing health and wellness movement, as well as the increasing focus on preventive healthcare. As a result, manufacturers are introducing healthier alternatives to traditional snacks, catering to the changing preferences of consumers. This shift towards healthier options is likely to continue in the coming years, driven by evolving lifestyle factors and increasing health consciousness among consumers.

Trends in the market: In Uganda, the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier options, with an increase in demand for organic and natural products. This trend is being driven by a growing awareness of the benefits of a healthy diet and the influence of international health and wellness trends. Industry stakeholders are responding by introducing new healthy snack options and diversifying their product offerings. This trend is expected to continue, with potential implications for the industry including the need for innovative product development and marketing strategies to cater to the changing consumer preferences.

Local special circumstances: In Uganda, the Confectionery & Snacks Market within The Food market is heavily influenced by the country's diverse geography and cultural preferences. The availability of local ingredients and traditional snacking habits have led to a unique market for snacks and confectionery. Additionally, regulatory policies for food imports and local production also play a significant role in shaping the market landscape. This creates opportunities for local players to thrive and cater to the specific tastes and preferences of Ugandan consumers.

Underlying macroeconomic factors: The Confectionery & Snacks Market within The Food market in Uganda is heavily influenced by macroeconomic factors such as consumer spending, inflation rates, and government policies. With the rising disposable income and changing consumer preferences, the demand for confectionery and snacks is expected to increase in the country. However, high inflation rates and fluctuating exchange rates may affect the purchasing power of consumers and impact market growth. Moreover, government initiatives to promote domestic production and reduce imports could create opportunities for local players, while trade policies and tariffs may affect the availability and pricing of imported snacks and confectionery products in the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.