Breakfast Cereals - Uganda | Statista Market Forecast

Revenue in the Breakfast Cereals market amounts to US$59.95m in 2024. The market is expected to grow annually by 9.96% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$23bn in 2024).
In relation to total population figures, per person revenues of US$1.20 are generated in 2024.
In the Breakfast Cereals market, volume is expected to amount to 23.70m kg by 2029. The Breakfast Cereals market is expected to show a volume growth of 6.8% in 2025.0.
The average volume per person in the Breakfast Cereals market is expected to amount to 0.4kg in 2024.

Definition:

The Breakfast Cereals market covers all types of cereal varieties which are usually created from grains like wheat, corn, or oats and flavored with sugars, different spices, and other ingredients. Breakfast cereal is frequently consumed with milk or yogurt and can be served hot or cold.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Muesli, granola cereal
Breakfast cereals (with or without nuts and dried fruits)
Oats, oatmeal, farina, grits, cream of wheat
Gluten-free cereals, high-fiber cereals, low-sugar cereals, protein cereals

Other cereal based products
popcorn
Out-of-home consumption

The Breakfast Cereals Market in Uganda is experiencing mild growth, influenced by factors such as increasing health consciousness among consumers and the convenience of online services. Digital technologies are also contributing to the market's growth within the Bread & Cereal Products Market in The Food market.

Customer preferences: With the rise of urbanization and changing lifestyles in Uganda, there has been a notable increase in demand for convenient and ready-to-eat breakfast options. This has led to a growing preference for breakfast cereals, which offer a quick and easy breakfast solution for busy individuals. Additionally, there has been a shift towards healthier and more nutritious breakfast choices, with consumers opting for cereals made from whole grains and fortified with vitamins and minerals. This trend is further driven by the increasing health consciousness among Ugandans and the desire for a balanced and nutritious diet.

Trends in the market: In Uganda, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is seeing a rise in demand for healthier options, driven by an increase in health-conscious consumers. This trend is expected to continue as consumers become more aware of the benefits of a nutritious breakfast. Additionally, there is a growing trend towards locally sourced and sustainable ingredients in breakfast cereals, as consumers prioritize supporting local farmers and reducing their environmental impact. These trends have significant implications for industry stakeholders, as they will need to adapt their product offerings and sourcing strategies to meet the changing consumer preferences. This shift towards healthier and more sustainable options also presents opportunities for companies to differentiate themselves in a competitive market and appeal to a growing segment of health-conscious consumers.

Local special circumstances: In Uganda, the Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's agricultural sector. The majority of breakfast cereals are made from locally sourced grains, providing a boost to the economy. Cultural factors also play a role, as Ugandans have a preference for hot porridge and banana-based breakfast options. Additionally, the country's regulatory environment favors domestic production, leading to limited competition from international brands.

Underlying macroeconomic factors: The Breakfast Cereals Market of the Bread & Cereal Products Market within The Food market in Uganda is also influenced by macroeconomic factors such as economic stability, consumer spending power, and government policies. Countries with stable economies and strong consumer purchasing power are likely to experience higher demand for breakfast cereals, as consumers have more disposable income to spend on convenience and packaged food products. Additionally, government initiatives promoting healthy eating and investing in food processing infrastructure can also impact the market's growth, as they create a conducive environment for the production and consumption of breakfast cereals. The rising urbanization and changing lifestyle patterns in Uganda also contribute to the increasing demand for convenient and nutritious breakfast options, further driving the growth of the breakfast cereals market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.